• Surprise Budget And Confidence Increase May Not Last
    The latest IPA Bellwether figures show that marketers have shown a net increase in budget, but "Marketing Week" reports that the consensus is the increase in confidence may not last too long.
  • Global's Purchase Of Exterion Approved By CMA
    Global's purchase of Exterion has been given the green light by the Competition and Markets Authority, making the company the second-largest out-of-home network in the UK, "Campaign" reports.
  • Vodafone Banned From Calling Broadband 'Gigafast'
    Vodafone has been banned from referring to its home broadband speeds as "Gigafast," the BBC reports. Virgin Media's complaint that this suggested it provided speeds of a gigabit per second was upheld by the ASA.
  • Cambridge Analytica Exposer Calls On Facebook To Talk To TED
    The British journalist who broke the Cambridge Analytica scandal, Carole Cadwalladr, is trending on Twitter today for a TED talk in which she called out the "tech gods" for their part in helping to erode democracy and also laid down a challenge for Facebook to address TED, the BBC reports.
  • Behaviour Becoming More Important Than Demographics
    Research by "Marketing Week" shows that three in four marketers reveal they are now more mindful of behaviour over and above classic demographics of age and income when it comes to their most recent work.
  • Government Accused Of Wasting Money On 'Googlebox' Pension Ad
    The Government is being accused of wasting taxpayers' money by spending GBP315,000 to sign up families from the hit show "Googlebox" to appear in an ad about pensions, "The Drum" reveals.
  • Seventy Local Journalism Jobs To Go At JPI Media
    JPI Media, publisher of "The Scotsman" and the "i" national newspaper, will announce the loss of 70 journalist jobs across its 170 regional titles, "Press Gazette" reports.
  • Amazon Awash With Fake Reviews, 'Which?' Claims
    "Which?" magazine is claiming Amazon is awash with fake five-star reviews, the BBC reports. The consumer magazine claims that 87% of the reviews it investigated were from sources that were not verified for having made a purchase.
  • EU Copyright Directive Pass European Council Vote
    The EU Copyright Directive has passed its final hurdle before becoming law. The BBC reports a European Council vote passed the law yesterday with the UK approving the new measures.
  • Publicis Buys Epsilon As Revenue Rises But Organic Growth Declines
    Publicis has used the release of its first-quarter figures to announce its largest purchase to date, buying Epsilon for $4.5bn. "The Drum" reveals that overall revenue is up 1.7% while organic growth from existing FMCG clients is down 1.8%.
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