- Campaign, Monday, September 15, 2014 6:32 AM
Pernod Ricard UK has hired AIS London to create social and content strategies for brands including Malibu and Absolut Vodka. The agency was appointed without a pitch, having
previously handled some project work for the client, and joins Pernod Ricard’s UK roster. The incumbent was Isobar. AnalogFolk, Malibu’s global creative agency, is unaffected. AIS recently
moved into the Havas "media village" alongside Havas Media and Arena to work more closely with specialists across the group.
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