• by Tanya Gazdik , November 14, 2014

Allstate has signed on actress and singer Kristin Chenoweth for a campaign promoting its Digital Locker mobile app.

Chenoweth learned firsthand that taking the time to protect your belongings before something bad happens can save you thousands of dollars, and stress, in the long run.

"Last year, I had water damage in my house, and hadn't properly inventoried my possessions. I lost a lot of items that were important to me," said Chenoweth in a release.. "I want to spread the word about Allstate's free and easy way to be prepared so other people don't have the headaches of trying to remember the items they've lost when they file a claim."

According to a recent "Protect It Or Lose It" survey from Allstate, nearly all homeowners (90%) are concerned about protecting their homes, yet haven't valued their possessions in years – let alone documented what they have. From furniture to jewelry to even bedding and bath towels, it's important to have a record of your possessions should something happen to your home.

Allstate is promoting a new version of Digital Locker, a free mobile app.

"We took feedback directly from our users, and created the new app which provides an even better experience," says Sanjay Gupta, Allstate executive vice president of marketing, innovation and corporate relations, in a release.

The app helps homeowners photograph and document their possessions quickly and easily. The app features multiple enhancements including faster set-up, easier search and more ways to secure inventory.

More than 75,000 customers have downloaded the app, which is also promoted on a dedicated website.