• by Amy Corr  @MediaPostOTL, August 19, 2015

I have a love/hate relationship with brand campaigns telling the world to drop their mobile devices and focus on the friends and family in front of them. Campaigns like this shouldn't have to exist. The fact that we need to be reminded and encouraged to leave technology at the door is sad. But popcorn is happy. And JOLLY TIME Pop Corn wants families to "Unplug. Pop. Connect." The campaign launched on social media, encouraging popcorn lovers to relax, talk to one another and have some technology-free bonding time. The brand offers up some coupons as incentive and also encourages people to visit a dedicated website where families can post pictures and stories of bonding time. But I thought the tech stuff was checked at the door? Contest posters will be entered in a contest to win JOLLY TIME-branded prizes, including cinch sacks to hide that cell phone. Haberman created the campaign.