Less than a day after the launch of iOS 9, Apple's latest operating system, content-blocking software is at the top of the app charts worldwide. In the UK, two content blockers have hit the top 20
paid apps, with Purify at number 11 and Peace at number 12. In the US, the take-up has been even starker: Purify is at number 5 in the charts, and Peace is the top paid app in the whole country. The
popularity of the apps suggests that mobile ad blocking could become even more widespread than it is on desktop.
Read the whole story at The Guardian »