The US arm of The Guardian and Amazon are partnering to create a branded content series around the season three premiere of Amazon’s original series “Bosch.”
The series, titled “How To Solve a Murder: A Detective’s Dilemma,” lives on a Guardian Web site and is the second branded series between Guardian US and Amazon's show.
Sachin Shenolikar, editorial director of branded content at The Guardian, stated: “Building on the success of last year’s campaign, which introduced authentic 'investigative brand journalism' to content marketing, we’re thrilled to renew our collaboration.”
He added, “This year, we dive deeper into how detectives solve complex murder cases."
The Guardian produced 15 pieces of "Bosch"-themed content as part of the collaboration, including custom illustrations, multimedia features and interviews with experts.
“A Detective’s Dilemma” focuses on the daily decisions and conflicting details of three murder cases investigated by homicide detectives. It examines the challenges of solving murder cases, including handling circumstantial evidence, inconclusive lie detectors and how criminals cover up their tracks.
Stories range from "How cellphones impact murder investigations" to "DNA evidence and cold murder cases -- when hidden clues catch killers."
“Bosch” is based on Michael Connelly’s crime novels about LAPD homicide detective, Harry Bosch. Season three premieres on Amazon Prime Video on April 21.