Stagwell media agency Assembly has appointed Bria Bryant Global Chief Marketing Officer. She will be based in New York and report to James Townsend, Global Chief Executive Officer.
Bryant is replacing former CMO Mary Beth Keelty, who will move into an leadership role at the recently rebranded Brand Performance Network (FKA Stagwell Media Network).
With nearly two decades of experience, Bryant joins Assembly’s executive leadership team after serving as the North America head of communications for Havas Creative, where she led public relations and marketing communications for the network. Prior to that, Bryant was a senior vice president at MSL, overseeing award-winning campaigns and global launches within the agency’s P&G portfolio.
Bryant’s appointment follows a year of strengthened business development at the agency, with client wins this year including Lenovo, amika, Elevance Health, Emaar, Warner Music Group, and Aesop.