MediaDailyNews Editions for October 2020
MediaDailyNews - Friday, Oct. 16, 2020
Mindshare CEO Emery Fired For Code of Conduct Breach
GroupM's Xaxis Appoints Gila Wilensky President Of Its U.S. Operation
My Conspiracy Theory On Why Americans Are Playing An Increasingly Dangerous Game
Under GOP Attack, Twitter Retreats On Hacked Materials Stance... As Russia's Use Of Giuliani Provides Backdrop
CuriosityStream Goes Public, Will Be 'Factual Leader,' Founder John Hendricks Says
Essential Truths Of Climate Change
In A Bid To Save The Agency He Founded, Stan Richards Steps Down At The Richards Group
Lost In The Supermarket? On TV, This Is Not The Case
Find $1.73 In The Sofa? Send It To Me
Snap, Pinterest Snapped Up Ad Crumbs From Facebook Boycott: Report
How Trust And Transparency Create Healthy Media-Buying Partnerships
FCC Chief Aims To Regulate How Websites Handle Users' Speech
MediaDailyNews - Thursday, Oct. 15, 2020
Madison Ave. Endorses Biden, Projects Him Winning Two-To-One
Nielsen To Measure YouTube, YouTube TV Ad Inventory On Connected TV Sets
Call For Entries: MediaPost's 2020 Agency Of The Year Awards
Turns Out Twitter Has A Democratic Bias, So What
Half Of Ad Execs Have Adjusted Ad Plans Due To Political Ad Clutter, Most Holding Back
For Chimps On TV, Evolution Is Ongoing
The Next Big Mobile Media Battle Will Be Inside The Home
Home Depot, Motel 6 Fire Richards Group After Founder's Racist Remarks
How To Kill An Agency With 2 Words: 'Too Black'
Google Analytics Redesign Significantly Improves Measurement For Advertisers
Facebook And Twitter Restrict 'New York Post' Story About Biden
Publicis Groupe Organic Revenue Drops 5.6% In Q3 2020
Ad-Tech Group Warns Of Drawbacks In Potential CCPA Loophole
MediaDailyNews - Wednesday, Oct. 14, 2020
Analyst: Holding Company Sentiment Has Gone From 'Cautiously Optimistic' To 'Apathetic,' IPG To Lead The Group
Mediassociates Names Nielsen, J&J Veteran Santa Barbara Head Of Analytics
Havas Launches Industry's First Dedicated 'Customer Experience' Network, Leverages 'Meaningful Brands' Insights
Mastercard's Rajamannar To DPAA: Think Quantum, Act Beneficially
European Utility E.ON Taps Publicis' 'Power Of One' Media Solution, Starcom Will Lead
Local Agency Study Finds OTT Buys Being Funded From Conventional TV Budgets
Flexibility Cited As Key Attribute To Programmatic OOH
Brand Safety Institute Taps 4As Vet For 'Officer In Residence' Role
First-Time National TV Marketers' Ad Revenue Up 50% To $500 Million In First-Half 2020
Amazon Prime: Buy Today, Pay Tomorrow?
MediaDailyNews - Tuesday, Oct. 13, 2020
IPG Study Finds Strong Link Between Ad Personalization And Effectiveness
Screenvision Continues Expansion Beyond Cinema, Strikes Deal With Medical Waiting Room Network Outcome Health
WarnerMedia (Briefly) Promotes In-Car Streaming Service On Twitter
Newly Proposed CCPA Opt-Out Rules Would Ban Buried Links, Misleading Language
U.S. Election Pollsters: Keep An Eye On Florida
TCM Host Gets TV's Highest Honor As 'Simpsons' Guest Voice
Twitter Poised To Benefit From U.S. Brand Advertising Resurgence: Analyst
Customer Data Platforms Take On Bigger Role As Cookies Disappear, Privacy Compliance Tightens
Google Ads Brings YouTube Into Attribution Reporting
MediaDailyNews - Monday, Oct. 12, 2020
360i Develops AI-Powered Bot To Help Kroger's Shoppers Plan And Make Meals
Call For Entries: MediaPost's 2020 Agency Of The Year Awards
Horizon's Night Market Taps Chulis For New Data Science Role
Big Dada: U.K. Probe Concludes Cambridge Analytica Broke No Laws, Just Society
Hard To Be Positive As TV, Showbiz Take COVID Hit
Analyst: National CineMedia Upfront 'Sold Out,' Albeit Lower Ad $
Google Chrome A Focus As Feds Eye Breakup Of Tech Giant's Businesses
Twitter Moves To Curb Political Disinformation
Snap's 6-Second Pre-Roll Ad Works For Its TV Show
Addressable Ads Found To Go To The (Literal) Heart Of Engagement
MediaDailyNews - Friday, Oct. 9, 2020
Wall Street Bullish On Ad Rebound, Especially Digital
Ad Bubble Tsunami On its Way?
Horizon Next Wins Orkin AOR Account
Coalition To Track Emissions Driven By Advertising
Past, Present And Future: Our World According To Television
The Flies Have It: 2020 Veep Debate Soars 56% Over 2016
WarnerMedia Hires Former Apple, Hulu Exec Colaco To Lead Ad Sales For TV Network
Wanted, To Protect Democracy: Good Journalism
Most Americans Fear Misinformation Will Sway Election, Cite POTUS As Super Spreader
Biden Outspends Trump On National, Local TV Campaigns
Anti-Trump Negative Ads Resume With A Vengeance
The CTV Ad Problem
Facebook, Following Google, To Ban Political Ads After Polls Close
Hearst Magazines Highlights Food Trends Amid Pandemic
Facebook Raking In Political Ads Amid Rivals' Crackdowns: Report
MediaDailyNews - Thursday, Oct. 8, 2020
Harmelin Promotes Davis To Chief Revenue Officer
Havas Ups Its Game In Ecommerce With New 'Market' Offering
MAGGOT Is The New MAGA
Centro Linkup With Slack Will Help Sales Teams Create Email Series, Firm Says
New 'Right Stuff' Is Old Story About Old Glory
Brands Seek New Ways To Stand Out: 'Roadblocking,' 'Lead Generation Consulting' Spike
From 'Selling' To 'Sharing' Information: CPRA May Expand Opt-Outs
How The Pandemic Has Changed Agency Hiring Practices
Digital Media Could Hit A Bubble, With Advertisers Rethinking Traditional TV
MediaDailyNews - Wednesday, Oct. 7, 2020
Uber Consolidates $190 Million Media Account With MediaCom
Call For Entries: The 2020 MediaPost All Stars
Dave Kersey Joins GSD&M To Oversee Its Media Practice
Wavemaker Wins Pernod Ricard USA Media AOR
MDC Says Merger Talks With Stagwell Are Progressing
Business Optimism Of Global Marketers Improves, But Remains Net Negative -- For Now
Facebook, Amazon, Alphabet, Apple Have Monopoly Power, Democrats Recommend Changes
Radio Research Consortium Renews Multi-Year Nielsen Agreement
Trump Renews Call To Repeal Platforms' Protections
How To Look Past The Nearest Crisis
Local TV Ad Market Cuts Losses: Down 23% In July-September Vs. March-June Lows Of 60%
Automaker TV Spending Increases 54% From August
Harry & David Finds Success With Cookieless Targeting
MediaDailyNews - Tuesday, Oct. 6, 2020
WFA Sees Marked Uptick In Optimism, Majority Of Marketing Campaigns No Longer Impacted
MDC Partners Launches Earned Media Analytics Platform
Report Projects 2020 Media Price Deflation: -0.9% Worldwide; -3.4% In The U.S.
OAAA Taps Omnicom Veteran As CMO
Study: COVID Impact On Agencies, Marketers Is Not Uniform
Instagram To Add Shopping To IGTV, Test Shopping On Reels
CW's 'Swamp Thing': Something Fishy This Way Comes
FCC Preps Order Affirming Net Neutrality Repeal
IAB Europe Reveals Advertisers With Programmatic In-House Models Are Declining
MediaDailyNews - Monday, Oct. 5, 2020
WPP Appoints Cybersecurity Expert To Its Board
Horizon Next Wins AmeriSave Mortgage AOR Assignment
Who Was That Masked Man: Why The President's Diagnosis Could Derail The Ad Industry Rebound
Ad Execs: Top Upfront 'Reforms' Focus On Measurement, Not Timing
The End Of The Upfront --- At Last!
Fox Debuts 'Next' Big Thing In High-Tech Drama
Broadcast Stations Want To Loosen Ownership Restrictions: Ad Revs Vs. Digital Media
Supreme Court To Consider Cross-Media Ownership Rules
Trump Administration Fights To Proceed With WeChat Ban
BK's 'Whopper Detour' Campaign Takes The U.S. Grand Effie
Google's $1 Billion Pledge To Publishers Merits Caution
« Previous Entries
Next Entries »