MediaPost Weekend Editions for August 2021
- MediaPost Weekend - Saturday, Aug. 28, 2021
- Havas Asserts Tech Sovereignty, Forms Entity To Build It For Clients
- How Do You Beat The 7-38-55 Rule When Working Remotely?
- Walmart Launching DSP With The Trade Desk, Will Connect Online With In-Store
- New 'Turner & Hooch' Series Is A Doggone Pleasure
- Comscore Seizes On Nielsen Debacle, Expedites MRC TV Audit
- NBCU Seeks Nielsen 'Independence,' Sends RFPs To 50+ Potential Suppliers
- NBC Wants Measurement 'Independence' - Now Define It
- P&G Says 'Objective' Media Metrics Needed, Most NBCU Data Partners Submit RFPs
- 4A's Creates Agency Review Participation Agreement
- Netflix To Bow 42 More Films By Year-End
- Marketers And Funnel Vision
- 'Jeopardy!' Twists And Turns Make For A Fascinating TV Story
- Credit Bureau TransUnion Launches Consumer Targeting Platform, Can Validate People's Identities
- Trump Seeks Court Order Forcing YouTube To Restore Channel
- Facebook Squelched An Earlier, More Negative, Content Report
- Vizio Ads Post More Than $100 Million In Upfront Deals
- U.S. Space Force Debuts Recruitment Campaign
- Cesar Millan's Understanding Of Dogs Is Wondrous To Behold
- Report Reveals Incessant 'API' Updates Draining Marketer, Agency Resources
- Advertiser Can't Proceed With Class-Action Against Facebook Over Demographic Targeting
- The Surge In Retail Ad Platforms, Demystified
- TikTok Tests Longer Video, More Options For Advertisers
- MediaPost Weekend - Saturday, Aug. 21, 2021
- The Talibrand, New And Improved
- 1-800 Contacts Sues Warby Parker Over Search Advertising
- Ad Market Expands 43% In July, Smaller Categories Outpace Top 10
- GM Partners WIth AT&T To Increase 5G Connectivity In Vehicles
- FTC Bulks Up Antitrust Complaint Against Facebook
- Media Measurement Market Fragmenting Just Like Media Consumption
- Catalina Solves Real-Time Attribution In Physical World, Measures Out-Of-Home Sales Lift
- Climate Change For TV: Banning TV Fossil-Fuel Ads
- Advertisers Beef Up Claims Against LinkedIn Over Inflated Metrics
- Comscore Teams With NewsGuard To Thwart 'Misinformation' Ad Buys
- Walmart Shows Strength, Amazon Just Dethroned It
- Subway Franchisees Call Foul On Megan Rapinoe's Olympics Gesture
- Social Media Reflects Rights Vs. Obligations Split
- ViacomCBS To Sell CBS HQ Black Rock For $760 Million
- What If Today's Ad Strategies Are All Wrong?
- AT&T Offers Ad-Supported HBO Max Free To Cricket Wireless Unlimited Users
- As Macy's And Kohl's Rise, Will Amazon Open Physical Department Stores?
- P&G's Always Teams With Thrive Global To Launch Period-Tracking App
- Jonah Gitlitz, Former DMA Head, Dies At 92
- MediaPost Weekend - Saturday, Aug. 14, 2021
- With Real Hosts In Short Supply, 'Jeopardy!' Producer Grabbed Job
- Walmart U.S. Media Account Returns To Publicis Groupe
- MRC: Nielsen 'Hiatus' Requires Approval
- Automakers Gather For Monterey Car Week
- Apple Faces Growing Criticism Over Smartphone Scanning Plan
- Nielsen Puts National Ratings Accreditation On 'Hiatus'
- Mailchimp In Play: Firm Reportedly Explores Sale Options, With $10 Billion-Plus Valuation
- Facebook Allows Republican Fundraising Ads Falsely Linking COVID Surge To Migrants
- Firefox Beefs Up Cookie Deletion Capabilities
- Google Ads To Block Targeting Based On Age, Gender, Interests For Kids
- Why is Everthing Now 'Unprecedented'?
- NBCU Tokyo Olympics: Prime-Time Viewership Down 42% From 2016 Rio Games
- Comscore Sees Weak Q2 Revenues, Lower-Than-Expected Hikes For 2021
- Lawmakers Question Facebook Over Shutdown Of NYU Political Ad Research
- 30 Years Ago 'Median Age' Became A Thing
- Post-COVID 'Normalcy' Hammers TV Network News Trust, Biden's Too
- Lives Of Native-American Teens Are Hopelessly Sad In 'Reservation Dogs'
- The Art of Being a Great Client
- WhatsApp Chief Blasts Apple's New 'Surveillance System'
- Ready Or Not, COVID-19 Variants Create Hybrid Early Holiday Shopping Model
- Heading Out: Yelp Vaccine Conundrum That Could Influence Google And Bing
- Apple To Search Users' iPhones For Illegal Photos
- Beating Expectations, WPP Posts Q2 Growth Of 19%
- MediaPost Weekend - Saturday, Aug. 7, 2021
- Nielsen's New Wearable Meter Looks To Tap 'Lower Compliance' Panelists
- Too Many Commercials In NBC's Tokyo Olympics Telecasts
- Beating Expectations, WPP Posts Q2 Growth Of 19%
- GroupM Rebounds (And Then Some) In The First Half Of 2021
- WhatsApp Chief Blasts Apple's New 'Surveillance System'
- Heading Out: Yelp Vaccine Conundrum That Could Influence Google And Bing
- How Madison Avenue Attained Herd Immunity
- Apple To Search Users' iPhones For Illegal Photos
- Respecting The Perspective Of Generations
- Class-Action Suit Picks Up On Google's Alleged Ad Price-Fixing With Facebook
- Facebook Shuts Down Academics Researching Political Advertising
- YouTube, Hasbro And Others Defeat Children's Privacy Lawsuit
- The Salesman's Promise: Life Is Better With A Ronco Product
- S4 Capital Realigns Its Two Main Brands Into One: Media.Monks
- Publicis Groupe and TikTok Forge 'Community Commerce' Partnership
- MediaPost Names Best In Auto Marketing for 2020
- Let The Agency Games Begin: McGarrah Jessee Unveils Adland Gaming League
- P&G Sales Soar As Retiring CEO Extols Marketing Spend
