MediaPost Weekend Editions for August 2021
MediaPost Weekend - Saturday, Aug. 28, 2021
Havas Asserts Tech Sovereignty, Forms Entity To Build It For Clients
How Do You Beat The 7-38-55 Rule When Working Remotely?
Walmart Launching DSP With The Trade Desk, Will Connect Online With In-Store
New 'Turner & Hooch' Series Is A Doggone Pleasure
Comscore Seizes On Nielsen Debacle, Expedites MRC TV Audit
NBCU Seeks Nielsen 'Independence,' Sends RFPs To 50+ Potential Suppliers
NBC Wants Measurement 'Independence' - Now Define It
P&G Says 'Objective' Media Metrics Needed, Most NBCU Data Partners Submit RFPs
4A's Creates Agency Review Participation Agreement
Netflix To Bow 42 More Films By Year-End
Marketers And Funnel Vision
'Jeopardy!' Twists And Turns Make For A Fascinating TV Story
Credit Bureau TransUnion Launches Consumer Targeting Platform, Can Validate People's Identities
Trump Seeks Court Order Forcing YouTube To Restore Channel
Facebook Squelched An Earlier, More Negative, Content Report
Vizio Ads Post More Than $100 Million In Upfront Deals
U.S. Space Force Debuts Recruitment Campaign
Cesar Millan's Understanding Of Dogs Is Wondrous To Behold
Report Reveals Incessant 'API' Updates Draining Marketer, Agency Resources
Advertiser Can't Proceed With Class-Action Against Facebook Over Demographic Targeting
The Surge In Retail Ad Platforms, Demystified
TikTok Tests Longer Video, More Options For Advertisers
MediaPost Weekend - Saturday, Aug. 21, 2021
The Talibrand, New And Improved
1-800 Contacts Sues Warby Parker Over Search Advertising
Ad Market Expands 43% In July, Smaller Categories Outpace Top 10
GM Partners WIth AT&T To Increase 5G Connectivity In Vehicles
FTC Bulks Up Antitrust Complaint Against Facebook
Media Measurement Market Fragmenting Just Like Media Consumption
Catalina Solves Real-Time Attribution In Physical World, Measures Out-Of-Home Sales Lift
Climate Change For TV: Banning TV Fossil-Fuel Ads
Advertisers Beef Up Claims Against LinkedIn Over Inflated Metrics
Comscore Teams With NewsGuard To Thwart 'Misinformation' Ad Buys
Walmart Shows Strength, Amazon Just Dethroned It
Subway Franchisees Call Foul On Megan Rapinoe's Olympics Gesture
Social Media Reflects Rights Vs. Obligations Split
ViacomCBS To Sell CBS HQ Black Rock For $760 Million
What If Today's Ad Strategies Are All Wrong?
AT&T Offers Ad-Supported HBO Max Free To Cricket Wireless Unlimited Users
As Macy's And Kohl's Rise, Will Amazon Open Physical Department Stores?
P&G's Always Teams With Thrive Global To Launch Period-Tracking App
Jonah Gitlitz, Former DMA Head, Dies At 92
MediaPost Weekend - Saturday, Aug. 14, 2021
With Real Hosts In Short Supply, 'Jeopardy!' Producer Grabbed Job
Walmart U.S. Media Account Returns To Publicis Groupe
MRC: Nielsen 'Hiatus' Requires Approval
Automakers Gather For Monterey Car Week
Apple Faces Growing Criticism Over Smartphone Scanning Plan
Nielsen Puts National Ratings Accreditation On 'Hiatus'
Mailchimp In Play: Firm Reportedly Explores Sale Options, With $10 Billion-Plus Valuation
Facebook Allows Republican Fundraising Ads Falsely Linking COVID Surge To Migrants
Firefox Beefs Up Cookie Deletion Capabilities
Google Ads To Block Targeting Based On Age, Gender, Interests For Kids
Why is Everthing Now 'Unprecedented'?
NBCU Tokyo Olympics: Prime-Time Viewership Down 42% From 2016 Rio Games
Comscore Sees Weak Q2 Revenues, Lower-Than-Expected Hikes For 2021
Lawmakers Question Facebook Over Shutdown Of NYU Political Ad Research
30 Years Ago 'Median Age' Became A Thing
Post-COVID 'Normalcy' Hammers TV Network News Trust, Biden's Too
Lives Of Native-American Teens Are Hopelessly Sad In 'Reservation Dogs'
The Art of Being a Great Client
WhatsApp Chief Blasts Apple's New 'Surveillance System'
Ready Or Not, COVID-19 Variants Create Hybrid Early Holiday Shopping Model
Heading Out: Yelp Vaccine Conundrum That Could Influence Google And Bing
Apple To Search Users' iPhones For Illegal Photos
Beating Expectations, WPP Posts Q2 Growth Of 19%
MediaPost Weekend - Saturday, Aug. 7, 2021
Nielsen's New Wearable Meter Looks To Tap 'Lower Compliance' Panelists
Too Many Commercials In NBC's Tokyo Olympics Telecasts
Beating Expectations, WPP Posts Q2 Growth Of 19%
GroupM Rebounds (And Then Some) In The First Half Of 2021
WhatsApp Chief Blasts Apple's New 'Surveillance System'
Heading Out: Yelp Vaccine Conundrum That Could Influence Google And Bing
How Madison Avenue Attained Herd Immunity
Apple To Search Users' iPhones For Illegal Photos
Respecting The Perspective Of Generations
Class-Action Suit Picks Up On Google's Alleged Ad Price-Fixing With Facebook
Facebook Shuts Down Academics Researching Political Advertising
YouTube, Hasbro And Others Defeat Children's Privacy Lawsuit
The Salesman's Promise: Life Is Better With A Ronco Product
S4 Capital Realigns Its Two Main Brands Into One: Media.Monks
Publicis Groupe and TikTok Forge 'Community Commerce' Partnership
MediaPost Names Best In Auto Marketing for 2020
Let The Agency Games Begin: McGarrah Jessee Unveils Adland Gaming League
P&G Sales Soar As Retiring CEO Extols Marketing Spend