MediaPost Agency Daily Editions for April 2020
- MediaPost Agency Daily - Thursday, April 30, 2020
- WPP Bracing For 'Tough' Second Quarter
- Kantar, VNU Veteran Kent Named CEO At SRDS
- Progressive Launches Work-From-Home Campaign
- MDC Partners Posted Growth Of 2% In The First Quarter
- Top Brands Projected To Lose Nearly $400B In U.S., $1T Globally In Value Due To Pandemic
- Digital Agency Havas Helia Selects MessageGears As Email Provider
- It's Time To Restore The Dignity of Public Servants
- Dentsu Conducts Third Consumer Survey On Sustainable Development Goals
- Blue Shield of California Launches COVID-19 Campaign
- MediaPost Agency Daily - Wednesday, April 29, 2020
- Omnicom's Wren: 'Every Aspect Of Our Business Is Going To Change'
- Ogilvy CEO Seifert Is Stepping Down
- Brands, Agencies Raise Funds, Create Programs To Ease Pandemic Impact
- Mindshare Finds Nearly Half Of Americans Have 'Run Out' Of Things To Watch, Read, Listen To
- The End Of Upfront Bull: Why Analysts Are Bearish About TV's Long-Term Ad Marketplace
- Mother's Day: Homebound Family, Friends Plan Togetherness
- Canceled TV Sports Budgets Going To Bottom Line, Online, Or Other Forms Of TV
- Soon-To-Be Longhorn Grads Hang Out Their Own Agency Shingle
- Just 7% Of Marketers Are Spending More During Lockdown
- MUH-TAY-ZIK / HOF-FER Elevates Two To Partner Status
- MediaPost Agency Daily - Tuesday, April 28, 2020
- Dentsu Postpones Release Of First-Quarter Earnings
- Ad Council Uses New Alicia Keys Tune For COVID-19 PSA
- Duluth Trading Company's New 'Wayforgers' Campaign Celebrates Women
- Ad Council Appoints New Board Members
- Mower Promotes Media Chief Lewis, Digital Chief Garland To Senior Directors
- What's Next for Brands Amid COVID-19?
- First Act As CEO: Navigate A Global Crisis
- Good Old Nordic Ingenuity: Hands-Free Door Opener
- Havas Media Study Finds Millennials 'Embracing' Radio, Print Because Of COVID-19
- Levelwing Adds Three Members
- Aflac Has A New Agency, Campaign
- MediaPost Agency Daily - Monday, April 27, 2020
- KitchenAid's Data-Driven #MakeItTogether Campaign
- Walrus Adds Associate Media Director
- Dell Technologies, MediaCom Launch Podcast Platform For Small Businesses
- Cabin Fever: Most Americans Are Planning A Trip, Or Dreaming About Traveling
- Didn't See That Coming: Keen.com Unveils Ads To Address COVID-19 Uncertainty
- Google To Cut 2H Marketing Budgets, Possibly As Much As Half
- Big Agencies Put Less Stock In 'Sales' As A Metric For Measuring ROI Than Smaller Shops Or Clients
- Former Agency Co-CEOs Reunite At Neil Patel Digital
- Havas Group Loses Ground In Q1
- Vision Express Awards Media Account To The7stars
- Unilever To Carry On With Advertising
- MediaPost Agency Daily - Friday, April 24, 2020
- Publicis Groupe Taps Billingsley For New Global CMO Role
- Maserati Consolidates Global Creative Account With Droga5
- Kantar Reveals Post-Pandemic Planning Data: Finds Consumers Challenged, Embrace Advertising
- Out-of-Home Media-Planning Data Reveals Americans Beginning To Travel More
- Google Move Requiring Advertisers To Verify Identity Provides Safety For Brand Non-Disclosure Agreements
- New Campaign For 'The World's Largest Hot Dog Chain'
- Oikos Triple Zero's Teary-Eyed Spot Salutes NFL Draft
- Former FCB Creative Halper Opens His Own Shop
- McCann Wins U.S. Bank Creative AOR
- MediaPost Agency Daily - Thursday, April 23, 2020
- Merkle Promotes Dempster To Global CEO
- Despite Pandemic, IPG Posts Q1 Organic Growth
- Earth Day Messages Stress Urgency Of Global Climate, Warming Problems
- Bailey Lauerman Virtually Celebrates 50th Anniversary
- Mower Rolls Out Virtual Bring Your Work To Kids Day
- Lockdown Micro-Influencers: Digital Marketing's Hot New Trend
- Nashville-based Production House Taillight Says May Is Back To Work Time
- Industry Veteran Calls Out Programmatic
- McKinney Adds LA Creative Lead
- MediaPost Agency Daily - Wednesday, April 22, 2020
- Ad Council's COVID-19 Initiative Unveils Mental Health Phase
- Media Veteran David Levy Joins AR Company Board
- WFA Launches Diversity Task Force
- Omnicom Agencies Top List Of ADC Awards Nominations
- Vibenomics Raises $6 Million In Additional Funding
- Ad Veterans Wiener, Hofstetter Step In To Lead Profitero
- COVID-19 Spawns First New Media-Planning Segments: 'Nervous' Vs. 'Accepting'
- To Help Ad Industry 'Step Up,' ANA Takes Down Members-Only Wall To Exclusive Content
- Ad Market Fell 10.8% In March, First Month To Begin Feeling Effects Of Pandemic
- Most Important Skill Set for Agencies During COVID-19 Pandemic: Cultural IQ
- MediaPost Agency Daily - Tuesday, April 21, 2020
- Don't Blame Us: Millennials, Gen Z Say They're 'Doing Everything They Can' To Prevent Spreading COVID-19
- Stella Artois' Multinational Campaign To Help Bars, Restaurants Weather Crisis
- Boston Globe, MullenLowe Express Their Patriots' Day Pride
- Sweat + Co Launches Agency Consulting Practice
- What Australia's Google, Facebook News Tax Means For The Industry
- Mindshare Finds Pandemic Impacting Brand Access, Loyalty: Many Americans Say They'll Continue Using New Brands
- How GroupM Handicaps The Pandemic's Impact On Consumer -- And Business -- Behaviors
- U.S. TV Average Ad Spending To Sink 25% In The First 6 Months Of 2020: eMarketer
- Have A Great American Picnic, At Home
- Cannes Lions To Launch Lions Live Platform
- Agencies Expect A 20% Revenue Drop Over COVID-19
- Campaign Highlights Critical Role Of Teachers
- MediaPost Agency Daily - Monday, April 20, 2020
- Summer Internships Are Revamped Amid Health Crisis
- Zillow, Fig Capture Lockdown Life In 'The Real Value Of A Home' Spot
- New Navy Campaign Targets Gamers
- Consumers Favor TV Ads That Show Brands Helping With Pandemic
- This Week's IPG 'Floor 9' COVID-19 Podcast: CVS' Norman de Greve; Quicken's Casey Hurbis
- GroupM's Retail Media Specialist Triad Is Closing Its Doors
- Sorrell Predicts Q2's 'Bloodbath' Will Prompt Holding Companies To Sell Agencies
- MediaPost Agency Daily - Friday, April 17, 2020
- Ad Council, Partners Set Up Pro Bono PMP
- Aloysius Butler & Clark Helps Hospitals Say Thanks To Their Workers
- Commercial Production Adjusts To The WFH Era
- Get Ready For Some Friday Night Pizza
- AMC Networks Offers Upfront Platform For Agencies, Marketers
- Break-Your-Heart Creatives By Direct Agents, Singer Michelle Mangione Support Front-Line Workers
- Holding Group League Table The Same For 2019 As 2018
- Linebacker Story Time: Jags Tackle the Crisis
- Virginia, Chile Introduce Virtual Destination Campaigns
