Television News Daily Editions for April 2022
Television News Daily - Friday, April 29, 2022
CW Prospects For 21st-Century Hits In Hundred-Year-Old Books
Tubi Adding Nielsen Digital Ad Ratings, Expands Relationship With Nielsen
NBCU Unveils Self-Serve Programmatic 'Ad Manager' For Performance Marketers, Targets SMBs
Nielsen Revenue Inches Up, Acquisition Deal To Close Later This Year
Roku Active Account Growth Slows, Streaming Hours Rise
'Schitt's Creek' Leaving Netflix For Hulu
YouTube's Q1 Ad Slowdown And A 'Flexibility' Ad Index For The TV Business
The State Of Digital Advertising Is (Still) Bad
Television News Daily - Thursday, April 28, 2022
TV News, Other Media Wage War Over Musk's Twitter Takeover
Cable Giants Comcast, Charter Team For New Streaming Platform
Limited Ad-Supported Streaming Will Drive More Competition: Zaslav
Peacock Q1 Revenues 41% Higher To $472M, Super Bowl, Olympics Boost NBCU Advertising By 60%
SVOD Honeymoon Over? Penetration Down Despite Rise In Streaming-Only Viewers
NewsGuard Strikes Another Programmatic Platform Deal, Licenses Data To Media.net
Google Lets Users Limit Seeing Several Ad Types On YouTube And Display
Chasing Netflix: In TV's New Golden Age, Who Leads The Way?
One Video Business Is Getting Hit Hard - Should We Be Worried?
Google: Ukraine-Russia War Drove Down Western European Ad Spending
WPP's Read, Dentsu's Clark, Ryan Reynolds Among This Year's Lions Festival Headliners
MGM Motion Picture Heads To Exit Following Amazon Acquisition
Television News Daily - Wednesday, April 27, 2022
Paramount Makes Miniseries About 'The Godfather'
Alternate Media-Buying Currency iSpot.TV Receives $325M Investment From Goldman Sachs
Scatter Market Deemed 'Soft,' Prices Weak Vs. Last Year's Upfront
Warner Bros. Discovery Won't 'Overspend' to Drive Subs; Discovery Q1 Subs Up 2M, Advertising Up 5%
Double-Digit YouTube Ad Gain Sends Alphabet Stock Down, Analyst Cites Fear Of Ad Recession
MRC Puts Comscore Digital On Hiatus While It Makes Methodological Changes
Twitter Mulls Ad-Free Platform - Do TV Networks Benefit?
When 'Green' Washing Is A Good Thing: Heineken Fades To Black
Nielsen Strikes Smart TV Data Deal With Vizio
Samsung Ads Bow Cross-Platform Media Solution
FreeWheel Expands YouTube, YouTube TV Ad-Serving Options
Huh? Are There Fewer Hah-Hahs In Ads?
20%+ Engage With Interactive Ads, But Many Aren't Sold On AVOD Content
Television News Daily - Tuesday, April 26, 2022
Showtime Home Shopping Satire Should Be Big Seller
Nielsen Strikes Smart TV Data Deal With Vizio
Are TV Programs On AVOD Of High Quality? Not Everyone Is Convinced, TiVo Survey Finds
FreeWheel Expands YouTube, YouTube TV Ad-Serving Options
Samsung Ads Bow Cross-Platform Media Solution
Data Trends Behind Roku Adding Media-Mix Modeling To Its Partner Program
Trump-Linked SPAC Sinks 18% On Twitter News
Nielsen: March TV Viewing Down, But Streaming Time Spent At New High
Not So Breaking News: CNN+ Demise Was Predictable
Television News Daily - Monday, April 25, 2022
'Wire' Creator Simon Returns To Baltimore's Mean Streets
Analyst Reports Nielsen Services Will Be Reaccredited Soon
Roku Adds Measurement Partners For Media-Mix Modeling
LightShed's Greenfield Slams Netflix Ad Pivot, Thinks It Could Become Takeover Target
Veteran Agency, Advanced Ad Exec Michael Bologna Joins Interactive TV Company BrightLine
Report: Consumers Warm To Ads On Streamers
Disney, Tesla, Apple Tops In 'Brand Intimacy'
Netflix's Near-Term Future With Ads: A Feast With Many Choices
B2B Mixology: Paid Search Is Top Channel And TV Use Is Growing, Email Near Bottom
Television News Daily - Friday, April 22, 2022
'Man Who Fell To Earth' Is An Alien Immigration Story
CNN+ To Be Shut Down Just One Month After Launch
Licht Calls CNN+ Shutdown 'Uniquely Shitty Situation'
Xandr Strikes Trial Deals With Six Measurement Companies
Tinuiti Partners With Snapchat To Drive Performance
Stankey: HBO Max Is Limiting Password 'Abuse' Behind The Scenes
Subscription Cost Is Top Reason For Canceling Streaming
MRC Begins Scrutinizing Nielsen Audio, Monitors Performance Of 8 Questionable Markets
Is It Time For An Addressable Upfront?
Is Cord-Cutting To Save On Entertainment Beginning To Wane -- Despite Inflation?
Disney Could Be Swept Into Florida 'Deplatforming' Ban
Television News Daily - Thursday, April 21, 2022
Netflix In Decline? Stranger Things Have Happened
Streaming Climbs To Near 30% Share Of All Total Day Viewing
Broadband-Only HHs Rise Sharply In Q4, OTA Not So Much
Roku Debuts Cleanroom For Advertisers Ahead of TV Upfronts
HBO Max To Join Verizon's +Play Aggregation Platform
Netflix's Cancels Leapt By 1M in U.S. Alone In Q1
California Can Enforce Net Neutrality Law, Court Confirms
U.S. Ad Spending Surges 13% During Q1: Out-of-Home, Digital Outpace All Other Media
TV Needs Better Forecasting, Maybe Some New 'Currencies': Shimmel
4 Big Reasons Why Reed Hastings Was Right To Resist Netflix Ads For So Long
Television News Daily - Wednesday, April 20, 2022
TV Shows Migrating From Streaming To Linear And Vice Versa
Netflix's Dramatic Ad-Option Shift: Now 'Open' To Change
Kantar: U.S. SVOD Market Has Stalled, Q2 Contraction Possible
Ad Spending Expands For 13th Consecutive Month In March, Top Categories Continue To Ebb
'Nonstop' Kevin Hart Plugs C4 Smart Energy Drink
The Real Effect Of TV Commercials... On Mute
Take 2: Microsoft Looks To Deepen Ties To In-Game Advertising Since Shuttering Massive In 2010
Television News Daily - Tuesday, April 19, 2022
In Days Of Old, TV Ratings Stories Tried To Keep It Simple
Horizon Commits Up To 15% Of Upfront To 'Alternate Currency' Deals
TV Season Endings: More On-Air Promo Time Goes For Unscripted TV Shows
Big Promo Deals Still A Major Piece Of Premium Streamers' Subscriber Count
NBA, Google Virtual Pixel Arena Comes Alive During Basketball Playoffs
Tremor, Fyllo Team To Offer Cannabis, CBD User Segments
Netflix To Offer 'Exploding Kittens' As Both Game And TV Series
Upfront Ad Price Inflation Vs. Consumer Cost Inflation: Who Wins This Battle?
Microsoft Is Building Ad Platform For Xbox Games, Experts Weigh In
Television News Daily - Monday, April 18, 2022
The Return Of Post-COVID Peak TV
USFL Starts With 3.0 Million Viewers Via NBC-Fox Simulcast
When Process Eats Methodology For Breakfast
U.S. Disclosures On Russian-Ukrainian War Are Working - 'Even When The Intel Isn't Rock Solid'
Analysts: U.S. Streaming Penetration Hits 80%; Netflix Q1 Subs Should Exceed Its Projection
MRC Revokes Accreditation For Triton Digital's Webcast Metrics
Alliant CEO: Wishing For A Federal Data Privacy Law
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