How people craft prompts to get more information from ChatGPT ranges from simple messages to long and elaborate descriptions using action words and nouns.
It wanted to give Cheetos Vision a launch worthy of any hot, new tech innovation, so it took it to the biggest stage in the industry: SXSW Interactive.
Clorox had to think about how to reframe its message about Pine-Sol, from functional to something more human-centric and purpose-driven. It started with a brand purpose: It champions the heart and
hustle of "doers."
From nano to macro, Jack in the Box leverages creators for authentic consumer connections that tap into trends and enhance the brand's cultural relevance. They stay on trend by using social listening,
strategic partners and a vast roster of creators -- from gaming streamers to celebrities. Sheena Dougher, Vice President of Marketing Communications at Jack in the Box, will talk about how they
organize and select their strategic partners, build in house capabilities and roster of creators to work across campaigns and audiences. Learn how Jack in the Box keeps up with the evolving landscape
and continues to be ranked among the top 3 QSRs on TikTok.