Suntory Food & Beverage Europe has consolidated its media buying into GroupM's Team Spark following a review of its EMEA media buying operations. GroupM created a bespoke agency solution which included analysing proprietary data in order to service the account in order to drive local empowerment across brands including Lucozade, Oasis, Orangina, and Schweppes. The remit handed to Team Spark will cover UK, France, Spain, Belgium, South Africa Ireland, Poland and Portugal.

Sir Martin Sorrell has expressed his concern over clients treating agencies as "banks or insurers" as he commented on the ongoing spate of media reviews. Over the past few months, the likes of Coca-Cola, Unilever, L'Oreal and Johnson & Johnson have all put their massive media billings up for grabs, causing what Sorrell describes as an "enormous strain" on WPP -- the incumbent on several accounts -- as it effectively tries "to run two trains on time."

John Lewis has announced that start-up company Peeple has been chosen as the winner of its programme designed to fast track the Internet of Things tech companies into the retail sector. It has created a WiFi-connected smart camera which attaches to existing peepholes in front doors and alerts users when anyone arrives at or opens their front door. The camera sends a notification to the user's smartphone or tablet and allows them to virtually look through the peephole from wherever they are.

Starcom Mediavest Group handles Honda's European media. It picked up the consolidated account in 2010, when it was estimated to be worth EUR150 million. Starcom Mediavest Group previously handled the GBP20 million UK account. In June, Honda called a pitch for its social media business in the UK, putting Havas Sports & Entertainment Cake on alert. In August, Lost Boys, the DigitasLBi social and content shop, created an online film for Honda's HR-V launch.