Consumers who subscribe to TV, sports and film services -- from Sky Sports to Netflix -- will be able to access them when they travel within Europe under proposed new EU rules. Under the proposals, part of the European Commissions's digital single-market strategy, Currently, many companies block access to their services outside the consumer's country.

Unilever is trying to work out how personalised marketing works in a fast-dawning market where it has to effectively rent data from customers who are in control of how they monetise their personal information. It forms the crux of how the world's second-largest advertiser adapts to a FMCG space where product is no longer king.

There is no intermediary involved in the pitch process. The pitches are understood to be taking place this week. The Financial Times Group was sold to Nikkei, a media company in Japan, for GBP844 million in cash in July. In September last year, the paper unveiled its first redesign in seven years, with a new-look front page, a new font and new colour graphics.

The Bing End of Year trends research revealed that "Augmented Reality" was the most searched industry buzzword across the UK in 2015. This was closely followed by "Real-time" and "Personalisation."

Spotify is to launch its "most concerted" global marketing effort to date to support its "Year in Music" initiative. The concept allows users to create a personal review of their listening habits over the last 12 months, in order to build long-term relationships with users by boosting engagement.

BMW has launched a marketing campaign to promote the launch of the first full-service online car-buying site. The site, dubbed BMW Retail Online, allows customers to view BMW's full range of vehicles and specifications, order the car and have finance or part exchange approved. Delivery can also be arranged online. BMW claims the process can take just 10 minutes.

Walt Disney has doubled its stake in Vice Media, the edgy, youth-focused media group, in a deal that takes its stake to 10% and values the group at $4bn (GBP2.6bn). According to sources familiar with the situation, Walt Disney is said to have paid $200m for its additional 5% stake. Vice is to launch a cable TV network in the US next year.

Apple has paused plans to launch its own service that streams live TV over the Internet. The temporary stop will see the technology business focus its attention on getting media companies to push and sell their content through its set-top service Apple TV. CBS chief executive Les Moonves revealed the plan at the Business Insider Ignition conference yesterday.

Digital will overtake TV by the end of 2017 as diverging growth rates accelerate, according to Interpublic Group's Magna Global. The psychologically important moment would see TV -- longtime king of the advertising world -- lose its crown to the new challenger, which is expected to grow 17.2% this year to $160bn and a further 13.5% in 2016.

Google is positioning itself at the vanguard of the industry's fight back against ad blockers, with the continued rollout of its paid-for content model as it tries to figure out how best to introduce ads to its joint industry initiative Accelerated Mobile Pages (AMP). Google Contributor, which lets users see less ads in return for a monthly payment, is to be rolled out in the UK in the early part of 2016, having been in beta since earlier this year in the USA.