Retailers will be hoping for a better Cyber Monday than Black Friday today, "Sky News" reports. It suggests figures from Springboard show that retail visits were down around 4% this Black Friday in comparison to the year before.
"The Drum is reporting that several big brands, including Diageo and Adidas, have frozen their YouTube spend in the wake of another investigation by "The Times" into its policies. This time the subject is not extremist terror but videos posted by children or of children with unsavoury remarks seemingly appearing to come from adults.
"The Telegraph" is reporting that it's "Strike Friday" for Amazon in Italy and Germany, where hundreds of its workers have gone on strike in multiple locations over pay and conditions.
Face-reading AI technology has decided that Coke's Gogglebox Christmas ad is the most engaging of all the festive campaigns, "Campaign" reports. The tv ad features the familiar "holidays are coming" campaign, but with reaction from the cast of Channel 4's tv-watching hit show.
Does tv show sponsorship work? Not really, according to online washing machine retailer, AO. It has told "The Times" that sponsorship of "Britain's Got Talent" significantly increased its UK marketing spend but failed to deliver. The sponsorship deal is the main culprit named in its latest set of results, which show a loss in the six months to September.
In the battle for the millennials, Instagram Live is beating Snapchat with an audience of 250m daily users compared to 173m, "Campaign" reveals.
Outspoken "Marketing Week" columnist Mark Ritson took the occasion of World Television Day yesterday to drive home the message that marketers should still believe in a channel that accounts for three quarters of the average person's video consumption. Even for 16- to-24-year-olds it is 40% -- more than double the attention given to YouTube and Facebook combined.
Uber has fired two security executives after it emerged that the taxi-hailing company failed to disclose that it had been hacked a year ago, exposing personal information of more than 57 million users. The app paid the hackers $100,000 to ensure leaked stolen data was deleted but did not notify those affected, "Sky News" reveals.
BMW is to be one of the first brands to use Snapchat's Augmented Reality tool to allow potential customers to see what its new model, the X2, would look like in a real-world setting, "The Drum" reveals.
Group M has raised its UK forecast for ad growth in 2018 from 4.5% to 4.8% with an overall GBP19.8bn ad spend predicted, "Campaign" reports.