Microsoft has opened a $20m facility to scale up start-ups and hosts hackathon events, City AM reports. The Reactor building opened at the end of last week in Shoreditch, London.

The cost of watching television is going up for the second year in a row. "The Guardian" reports that the fee, from April 1st, will rise to GBP150.50 from GBP147.

US tech giants be warned -- "The Telegraph" is reporting that the Treasury is considering radical changes to ensure digital platforms pay their fair share of tax. Proposals are likely to focus on taxing revenue rather than profit.

Reality television star Kylie Jenner has apparently wiped a billion dollars of the value of Snapchat by merely posting that she never uses it any more, the BBC reports.

One in four Brits expect to use a wearable device to make 'tap and go' payments this year, according to new research from Mastercard reported on in Netimperative.

Oak Furniture is looking for a new creative agency as part of a GBP30m advertising push in the UK and US, "Campaign" reveals.

PlayStation is on the hunt for a new creative agency for its EMEA account, according to sources referenced in "Campaign." However, the brand itself claims there is no creative review underway.

WPP has told "The Drum" that it is looking to SMEs for growth following a tough year last year. It is also considering alternative renumeration models.

Businesses that focus on experience perform better than those that do not. That's the conclusion of a new study by Adobe. Netimperative reports that the research claims companies using AI to improve experience are 50% more likely to exceed their business goals.

Fallon has been put on alert as Skoda announces it is looking for a globally integrated ad agency, "Campaign" reports.