Adidas Golf Athletes Are 'Geared For More'

by Amy Corr @MediaPostOTL, March 9, 2016

Golf isn't an easy sport -- and in the latest campaign for adidas Golf, athletes are determined to up their game and strive to be the best golfer, not just one of the best. "Motivation" promotes adidas Golf TOUR360 BOOST footwear and stars Jason Day, Dustin Johnson, and Sergio Garcia. These men work hard on the course to improve their game and off the course in the gym. Narrated by Day, the ad explains the mindset of an adidas athlete, which is to be the best in the world, not just one of a handful of great athletes. The spots close with the tagline: "Legends Aren't Born. They're Crafted." Watch it here, created by Venables Bell & Partners.

ad campaign, creative, sports, tv

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