• by Amy Corr  @MediaPostOTL, May 4, 2016

I'm pretty sure I still have one of these phones, and it's not one of the new, high-tech gadgets. Samsung launched a fun 90-second ad that follows the evolution of the cellphone through the years. "Unpacking Samsung" begins with a clunky phone and a detachable antenna. The phone opens to reveal smaller, light-weight and more high-tech versions of Samsung phones, juxtaposed with researchers attempting to build a watch that doubles as a phone. The ad continues with TV being watched on phones and entire music collections fitting in the palm of a hand. That watch-phone comes to fruition at the end of the ad, along with virtual-reality headsets. Watch it here, created by 72andSunny Amsterdam.