American Airlines Launches At-Home Wine Club

For travelers who miss drinking while flying, American Airlines is bringing its galley to homes nationwide. 

The airline is partnering with Vinesse Wines to offer Flagship Cellars wines, a curated assortment of exclusive ultra-premium inflight wines. Customers can select from curated collections of mixed wines, build their own custom box, or purchase a monthly wine subscription. 

American claims to be the only airline to have at-home wine offerings that features wines from its onboard wine program. Customers 21 years or older can select their wine preferences at

A dedicated team of wine experts carefully reviews nearly 2,000 bottles each year for entry into the American Airlines wine program. The  experts identify top selections based on their notes and historical data on what has been most popular with customers.

“For wine lovers around the world, wine provides a deeper connection to the places they enjoy visiting,” said Alison Taylor, chief customer officer at American, in a release. “We created Flagship Cellars to provide more ways for customers to enjoy our Flagship wine even if they aren’t flying in one of our premium cabins.”



Members of the American Airlines AAdvantage loyalty program earn two miles per dollar spent on every order when they provide their AAdvantage number during checkout (excluding taxes, shipping and fees).

American has more Global Traveler Wines on the Wing awards than any other U.S. carrier, including four first place wins in the past year. Since 2015, American has been the top airline for first- and business-class wines in North America, according to the airline. 

1 comment about "American Airlines Launches At-Home Wine Club".
Check to receive email when comments are posted.
  1. Dan Ciccone from STACKED Entertainment, January 25, 2021 at 3:54 p.m.

    "American claims to be the only airline to have at-home wine offerings that features wines from its onboard wine program."

    As a platinum executive of almost 10 years, I can certainly say that anyone who signs up for this program must be in-flight and drunk.  Maybe it's purely a PR play which the trades are happy to promote, but if you look at the demographic of the target audience, combined with American's abismal customer service rating, even for those in business/first class, this plays better as an April Fool's stunt than a realistic ongoing engagement.

Next story loading loading..