• by Joe Mandese  @mp_joemandese, September 26, 2023

Long-time digital media and marketing vet Cory Treffiletti has joined generative AI-powered product placement platform Rembrand as CMO.

Treffiletti, who also is one of MediaPost's longest-running columnists, rejoins firms and execs he worked with in recent years, including BlueKai, Oracle Data Cloud and Voicea, including Rembrand CEO Omar Tawakol.

Prior to jumping to the ad-tech marketing side, Treffiletti was a highly regarded pioneer of digital media services on the buy-side, including senior roles at Carat.