MAD London Editions for December 2016
MAD London - Friday, Dec. 23, 2016
Publicis Media Scoops Up Fiat Chrysler, Mars Accounts
Consumer Confidence Improves To Ensure Brexit Won't Ruin Christmas
MAD London Festive Break -- We Will Return January 3rd
Google To Launch Podcasts For Agencies Through Partner Program
Millennials Love Email -- Only Differently, On Their Terms
Christmas Facebook 'Lurking' Will Only Make You Miserable
Programmatic Agency of the Year: Hearts & Science
Super Mario Run Is A Smash Hit, But Poor Feedback Sends Share Price Diving
Deutsche Bank, Credit Suisse Cut Deals With Fed; Barclays Sued
Mirror Overtakes Guardian For Second Most Popular News Web Site
Trending Social Developments And Issues
Tesco Reunites Families For Christmas As A Surprise Gift
Special People Get Special Treatment On Facebook Live
Starcom Wins Fiat
Publicis Does Well Out Of Mars Media Review
How Facebook Is Encouraging Celebs To Share Live Video
LinkedIn Products Chief Says Ad Tech Needs To Get More Like Martech
Consolidation And Project Pricing -- Two Trends To Reshape Adland In 2017
MAD London - Thursday, Dec. 22, 2016
Russian Fraud Report Causes Ad Tech Firms To Double-Down
Out-Of-Home Is Far From Out Of Sight
Nielsen Confirms Purchase of VisualDNA
Facebook Accused Of Misleading EU Regulators About WhatsApp
Uber Should Give Users More Control Over Location Tracking, Lawmaker Says
BBC Dominates Top Shows Of The Year
Search Agency Of The Year: Acronym
Budweiser And Uber Offer Revellers A Free Ride Home
Carat Top Ranked In Latest RECMA Diagnostics Report
Coke Life Sales Fall Flat In The UK
2017 Internet Of Things Security Threats
EU Approves Verizon's Yahoo Deal
90% Of Today's Data Created In Two Years
Mayor's London Fireworks Social Account Won By Brawl
Rural Broadband Gets A GBP440m Boost
Why ITV Is Unlikely To Fill TV's Void As 'Bake Off' Heads To C4
MAD London - Wednesday, Dec. 21, 2016
Russian Hackers Steal $5 Million/Day In Video Digital Advertising Revs
Facebook Accused Of Misleading EU Regulators About WhatsApp
Facebook Charged With Misleading EU Regulators Over WhatsApp Takeover
Can We Please Give It A Rest About Fake News?
Home Office 'Disappointed' With EU Legal Defeat On Snooping Law
IAB Wants Full Transition To HTML5 By July
Adobe's TubeMogul Acquisition Complete, Integration Yet To Come
EU Faults Facebook For WhatsApp Deal Discrepancy
Twitter Gets Pushy
Retailers Are Reporting A Bumper December
Creative Agency Of The Year: MullenLowe Mediahub
Disney Set For New Record As 2016 Cinema Sales Surpass $7bn
Give These Three Areas Special Attention In 2017
How Do Brands Deliver Extraordinary Experiences Over The Holidays?
Thomas Cook Moves Into Addressable TV For New Campaign
Branded Content Also Counts Subscribers
Argos Marketing Director Departs Ahead Of Sainsbury's Takeover
Think Serve The Customer VS. Sell The Customer
CTO Follows COO Out The Door At Twitter
Thinkbox Uses Power Of Aliens To Convince Brands On TV
EU Flexing Its Privacy Muscles Right Up Until Brexit -- Thank Goodness
MAD London - Tuesday, Dec. 20, 2016
The Stats Are In -- Time To Up Your Email Game And Sell More, Or Do Nothing And Be Ignored
3 WPP Firms Subpoenaed By DOJ
Murdoch Claims He Has Never Asked A PM For Anything
In 2017, Let's Make Advertising Great Again!
Marketing Industry Charity, Nabs, Says Execs Are More Stressed Than Ever
Social VR Launches On Samsung Gear, Oculus Rift Next
Microsoft Using Bing Search, Cortana Query Data To Train AI
German Publisher Poised To Buy 'The Radio Times' And 'Top Gear' Magazine
No Ifs, Ands Or Bots
'eBay Of DOOH' To Launch Next Month
2017 Will Be The Year Of Measurement
Facebook Messenger Adds Group Video Chat
Thorntons Searches For Loyalty Agency
Best To Start GDPR Double Opt-In Now To Prepare For 2018
AOL: Next Frontier Is Bringing Header Bidding To Mobile In-App Advertising
To Be Old, Sedentary And Watching YouTube
NSPCC Looks For Creative Agency For Fundraising Arm
Nintendo Share Price Drops As Mario Goes Mobile
Rigging And Transparency -- Brands Are Just Reaping What They Sow
MAD London - Monday, Dec. 19, 2016
Email Smashes Social, Again, As Buy Buttons Fail And Inboxes Deliver
Virtual Reality Headset Shipments Forecast To 61 Million
Google, Facebook To Take 70% Of UK Digital Display Spend By 2020
Twitter Offers Vine Camera
The Rise Of Autonomous Agents (And The End Of Advertising)
Airbnb Is Number One For UK Brand Advocacy
IPG Mediabrands Appoints Tim Ringel Global President, Reprise Media
Apple And Ireland Apple Against EU's Tax Ruling
Superdry Unveils 'Mirror' That Lets People Try On Clothes Without Putting Them On
It's Time To Smarten Up Your Ad Serving
DOJ Subpoenas Omnicom As Part Of Bid Rigging Probe
The Internet Of Interrupting Things
Insurance Claims For Data Loss On The Rise
Facebook To Allow Users To Opt Out Of Drink And Parenting Adverts
Government Unveils Agency Roster List
No 'Sweetheart' Deal? Pull The Other One, Apple And Ireland
MAD London - Friday, Dec. 16, 2016
Amazon Drone Trials Are More Hot Air Than Prime Air
Facebook Attacks Fake News
Germany's Merkel Backs Fake News Ban
Murdoch Formally Bids For Full Sky Ownership
But Can You Make Money Off 'Trust'?
Yahoo Shares Plunge As Verizon Considers Backing Out
Norwegian's Best Free Shipping Deal Includes Shipping You
Messenger Borrows From Snapchat's Success
Advocates Seek New Privacy Regulations For Health Wearables
Creative Staffing Agency Forecasts Maintenance Hiring Levels for 2017
Facebook Messenger Takes A Page From Snapchat
Deezer Extends Football Partnerships To Barcelona
Kuoni Believes Brexit Will Not Deter Brits From Travelling
Content Is King, Context Is Kingmaker
England's Defeat To Iceland In Euro 2016 Is Year's Most Tweeted TV Event
Fix The DR-Brand Gap With A Faster Funnel
Mediacom Buys Manchester Digital Agency, Code Computerlove
Yahoo Hack Estimated To Affect One Billion Accounts
MAD London - Thursday, Dec. 15, 2016
Roll Up Brands -- Waste Half Your Budget On The Wrong Audience, Then Halve It Again On Viewability
Why Amazon Go Will Make London Feel More Like New York Than Sunderland
Major League Baseball Is Scouting For London Agencies
Yahoo Reveals New Data Breach
Amazon Makes First Commercial Drone Delivery
Amazon Drone Takes 13 Minutes To Deliver Order In Merry U.K.
Nearly Half Of Digital Display Misses Its Target Audience
Twitter Adds Live Video To App Options
Amazon Makes First UK Delivery Via Drone
Study Finds Consumers Remain Confused By Native Ads
Top 10 Consumer IoT Trends For 2017
Yahoo Hack Hits One Billion Accounts
Never Let Your Ego Get In The Way Of A Good Idea
Manchester United Partners With Deezer
The Natives Are Restless
'Hosted By Guardian' Allows Brands To Publish Their Own Native
Content Relevance In Search Ranking Takes Front Seat To Backlinks
Former UK Prime Minister Urges Delay On Murdoch's Takeover Of Sky
The Lad Bible Launches Branded Entertainment Agency
Instagram Puts Pinterest On Edge With New Bookmarking Option
DMA Gives An Early Steer On The ePrivacy Directive
MAD London - Wednesday, Dec. 14, 2016
2017: Messaging Apps Will Drive Mobile Payments, Change Ad Metrics
Facebook Continues Video Push
BBC And ITV Launch Netflix Rival In The US
Exiting Publicis CEO Maurice Levy's Last Holiday Video Hints At Successor
Netflix And Amazon Are Not Making The Leap To Mobile
RAPP Appoints Marco Scognamiglio Global CEO
BPA Worldwide Launches TAG Certification Toolkit
YouTube Shows Signs Of Wanting To Work With TV
The Cathedral And Bazaar Cycle Of Martech Innovation
The Emergence of Always-On App Aids Suitable Value Exchange
Snapchat Takes On WhatsApp With Group Messaging
A Word About Search And Customer Experience
4G Rollout Was Not Good, 5G Must Be Better, Government Blasts Telcos
People, Not Perishables: Time For The Cookie To Crumble
German MPs Call For Fake News Campaigns To Be Criminalised
Time Inc UK Hails Turnaround Through Focus On Events And Making NME Free
Guardian Makes YouTube Exec VP Of Partnerships
Does YouTube Love TV Because Mobile Loves Facebook?
MAD London - Tuesday, Dec. 13, 2016
Facebook Backs 360-Degree Live Streams
Norwegian Adopts "Challenger Mindset" To Bring Long-Haul To Gatwick
CMO Council Says Data Will Drive Customer Experience In 2017
The Grand Tour Becomes Most Illegally Downloaded TV Show In History
Maurice Levy Puts His Office On Airbnb In Jocular Christmas Video
'Transparency' Voted 2016's Word Of The Year
Women Earn Nearly A Fifth Less Than Men In UK's Senior Marketing Roles
UK Newspaper Revenue Halves In Just A Decade
YouTube Viewing Doubles In A Year, Google Claims
Audi Marketing Connected Car With Links To Traffic Lights
Ad Spending Will Slow In 2017
Apple Tackles Junk Calendar Invites
Email Smashes Social, Because It's Yours, Not Theirs
Newspapers Have Made This Bed -- Shouldn't They Sleep In It?
Google Privacy Chief Slams French Regulators Over Censorship Demands
MAD London - Monday, Dec. 12, 2016
Facebook Reveals More Ad Metric Snafus
'Guardian,' 'Vice' Strike Content Partnership Deal
TV Gives Better ROI Than Digital, Coca-Cola's CMO Says
Forget Facebook And The Macedonians: Is Google Responsible For the Post-Truth Era?
AB InBev And C&C Form Beer And Cider Partnership
They May Be Limited: Creston Files Suit Over Name Of New McD's Agency
New CEO's Challenge: Accelerating Coca-Cola's New-Era Adaptation
Campaigners, MPs Raise Concerns Over Murdoch's Plans For Full Control Of Sky
Mobile Now Majority For Video Viewing
How To Determine The Best Data For Return On Spend
Are Wearables A Fad That Has Failed To Deliver?
Facebook Admits To A Third Metrics Discrepancy
Get a Feel For Oculus Touch
Apple Claims 20 Million Paying Music Subscribers
Wearables, The Christmas Fad That Will Disappear Again For Another Year
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