MediaDailyNews Editions for September 2014
MediaDailyNews - Wednesday, Sept. 17, 2014
IAB's Anti-Fraud Principles Call Out Adware, 'Incentivized' Browsing
Broadcast TV, Newspapers, Mag Ads Down, Cable Shows Strength
CPG Brands Adopting Programmatic, Now Second Behind Retail
Longer TV Spots May Be Better
IAB Unveils Anti-Fraud Effort, Forms Working Group
TV Still Dominates, But Most Political Agencies Will Use Programmatic With 2014 Midterms On Horizon
Cable Slips Faster Than Broadcast In Prime-Time
OTT Faces Challenges, Consumers Stay With Linear TV
Horizon Media, Mercury Media Sign iPredictus Deals
Heart Attack: Clear Channel Uses Meme To Rebrand All Media
Amazon's Twitch, Disney, iHeartRadio Land On Google Chromecast
Minorities Distrust News Media Depictions
Google Reports Government Data Requests Rising
Videology To Near $300M Revenue In 2014
MediaDailyNews - Tuesday, Sept. 16, 2014
Digital Ad Spend Will Surpass TV By 2017
NFL Opinion, Loyalty Way Down, But Teams Keep Fans
Harsh 'Vibe': Hip-Hop Mag Shuttered, Again
Many Mobile Users Favor TV On Second Screen
Extreme Reach Introduces A Dashboard For Cross-Platform Ad Campaigns
'Financial Times' Gets Makeover
FCC Flooded With Net-Neutrality Comments
Hoffman To Exit NBC
SMBs Use Social Media To Promote Business
Al Jazeera Debuts AJ+ App
iPhone 6 Breaks Apple Pre-Sale Record: 4 Million In 24 Hours
ShopIgniter Named Twitter Creative Performance Partner, Revamps Platform
FreeWheel Adds Discovery To FourFronts Programmatic TV Pilot
Online Video: Get Best Outcomes With Balance Of Broad/Narrow Targeting
How Much Do Marketers Really Need The NFL?
MediaDailyNews - Monday, Sept. 15, 2014
New Internet TV Services Appeal To Trad TV Providers
Programmatic Now 60% Of Brand Video Spending, Study Finds
Flipboard Launches Video Advertising
Varick Enters 'Programmatic Native' Space, Partners With 3 Native Ad Companies
Horizon Media Names Taylor Valentine As Its First Chief Invention Officer
Google Gives Early-Stage Startups Cloud Credit
Digital First May Sell Newspapers
Comcast To Carry Univision Deportes
Truly Defective: Matthew McConaughey Captured Thinking And Driving
Air Force Aims High With New National Effort
CBS' 'Thursday Night Football' Wins 16M Viewers
The Dawning Age Of "Glance" Media
Bloomberg Killing "Current" Social Network
Apple Hits Sour Note With Direct Marketing Ploy
MediaDailyNews - Friday, Sept. 12, 2014
Dentsu Won't Buy Interpublic or Havas
Facebook To Ask Why People Don't Like Ads
McKinsey Hopes To Become More Digitally Agile, Acquires Agiliti
Maxus Taps Jonathan Adams For NA Chief Digital Officer Role
Razorfish's Kathuria Sounds Off About Digital Strategy
'Don't Get Your Tech, But LOVE Your Rep'
360i Appoints 3 Execs To The C-Suite
YouTube Revenue To Hit $1.13 Billion From Video Advertising This Year
Younger Demos Favor Live TV
Mag Bag: 'Allrecipes' Magazine To Raise Rate Base
More Pay TV Users Want To Cut Cord
Search Engines Keep Searchers Longer Before Referring Traffic To Web Sites
Haarlow Joins Centro As VP Media Strategy & Ops, West
Microsoft Wiping Out Nokia Brand Name
Deathwatch: Agency Edition
MediaDailyNews - Thursday, Sept. 11, 2014
CBS Content With Upfront Performance And Current VOD Policy For TV Shows
Volkswagen Does 'Funny Or Die' For 2015 Golf
Wrist Full Thinking
Targeted Victory Brings Back Romney-Ryan Audience Segments For 2014 Midterms
Zillow Increases Ad Budget
The Apple Has Two Faces -- Actually, 11
Telemundo Taps Into Sponsors, Social Media Influencers For New Reality Series
ALS Ice Bucket Raises $110M In Donations, Marketers Take Note
Sony Internet TV To Carry 22 Viacom Nets
New Sports and Seasonal Categories For This Year's Effies
Local Media Consortium Taps Tout For Programmatic Video
Twitter To Host Mobile Developer Event Gets Tip Of The Hat From 'The New York Times'
Apple Watch Grabs The Spotlight - But Can It Hold It?
MediaDailyNews - Wednesday, Sept. 10, 2014
Great News! James Corden Is Set To Take Over As Host Of CBS' 'The Late Late Show'
Carat Boosts U.S., Global Ad Outlook: Cites 'Optimism,' Especially For Digital
Apple Debuts iPhone 6, Mobile Payments, Wearable Device
TV Marketers Need To Embrace Digital Thinking
The Marketers Taking Programmatic In-House Are Drawing Attention
Mercury Media Taps Andrew McLean As CEO
Isobar Launches New Commerce Platform
NFL Scores Big On TV
BPN's Liz Ross Tapped For New CMO Role At IPG Mediabrands
TV Execs Predict 4KTV Goes Mainstream
Press+ Acquired, Merges With Piano Media
Resistance To "Surveillance Gadgets" Like Google Glass Builds
MediaDailyNews - Tuesday, Sept. 9, 2014
Easy As 123, ABC Adds 5 Remaining O&Os To Rentrak: Cites 'Accuracy, Transparency, Competition'
TiVo Touts New Mega DVR
Omnicom's PHD Taps Nathan Brown For U.S. CEO Role
Facebook Rivals YouTube, Tops 1 Billion Videos Per Day
Maxwell House Launches Sponsored Content Series, Hub
Cross-Demos Register Growth In Media Time, Especially Digital Video
AOL Debuts New Mobile Ad Format
ABC News' 'The Brothelette'
How To Mourn A TV Star On Social Media
MSN Revamps Site, More Mobile Friendly
Adspace Adds 9 Malls To Network
Adobe Takes DRM Across Screens To Apps, TV, Web Browser
Kids Have Opinions About Smartphones; Tablets, Too
Resistance To "Surveillance Gadgets" Like Google Glass Builds
45% of Agency Clients Plan More Digital Video Advertising
MediaDailyNews - Monday, Sept. 8, 2014
NFL Kicks Off Big Numbers For NBC Thursdays
What's With The Pushback Against Viewability?
UM, Facebook Strike 9-Figure Accord
National Geographic Channel's Unforgettable Premiere For '9/10: The Final Hours'
Rocket Fuel Finalizes [x+1] Acquisition
Mitchell Heads 'Vanity Fair,' Mittman To 'GQ' Publisher
Daisy - 50 Years Later
You Gotta Spend It To Make It: Activision Earmarks $500 Million To Promote 'Destiny'
Advertisers' Online Budgets Still A Fraction Of TV Spend
Google Adds Sitelinks Search Box In Search Query Results
Clear Channel Still Juggles Debt
eXelate Taps Danzinger From Bizo, Launches Own B2B Targeting Service
TubeMogul Adds Nielsen OCR To Mobile Video Reporting
Path Wants Appellate Court To Hear Text-Spam Case
Neustar Taps comScore For vCE Ratings, Viewability Measurement
MediaDailyNews - Friday, Sept. 5, 2014
MasterCard's Jankowski: The CPM Isn't Dead, Programmatic Will Continue To Grow
Call For Submissions: 2014 OMMA All Stars
Nudes Flash: It Could Happen To You
Programmatic Video Private Exchange Use In U.S. Surges Another 140%
Nielsen Clarifies Expansion Plan, Says Modeling Won't Impact Ratings Until Clients Approve It
TV Network Execs: Stronger Scatter To Counter Upfront Woes
It's About More Than Big Data
'Whatever You Do, DON'T Show This To Anyone Else, OK? Promise?'
TV Audience Aging, Cable Nets Numbers Rise Fastest
IPG's BPN Taps Martha Peterson To Lead U.S. Client Strategy
For IPG Placed Is The Place To Be
Mag Bag: 'Mental Floss' Scores With Online Video
Rdio Launches Free, Ad-Supported Digital Radio Service
Streaming Devices See Rapid Adoption
Vevo Taps Rice As Chief Product Officer
Q&A With CEO On Programmatic
White House Names Google Exec Chief Technology Officer
MediaDailyNews - Thursday, Sept. 4, 2014
Nielsen Unveils Plan To Model About Half Its National TV Ratings Beginning This Fall, Some Clients Surprised And Befuddled
Bloomberg Returns To Bloomberg, Doctoroff Steps Down
Syndie Shows Improve Performance
Benchmarks Shift As Advertisers Take Aim Online
Google Granted 5 Search-Related Patents, One Describes Tracking
Google Working To Build Quantum Speed Computer Processors
Call For Submissions: Agency Of The Year
Tribune's Gracenote Acquires Baseline For Video Info
Jack Daniel's Spotlights True Bar Stories
Comcast Xfinity Sponsorship Drives NASCAR Series
USA Today Sports Media Taps Moko for Mobile Social Apps
Social Ad Spend Lifts Sales For Marketers
Awesomeness TV and Kohl's Team Up On A New Teen Clothing Line
SocialCode, Percolate Team To Produce Effective Campaigns For Brands
Sprinklr Buys Branderati, Third Acquisition In A Year
Apple To Build NFC Chip In iPhone
Google Satellite Expert Leaves To Work With Elon Musk
Video Is Everywhere: Q&A With DPAA's Barry Frey
Boston Globe Media Reveals Big Ambitions With New Catholic News Site
Comcast Expands EveryBlock Local News Network
The (Programmatic) Internet Of Things
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