MediaPost Weekend Editions for March 2014
MediaPost Weekend - Saturday, March 29, 2014
Facebook's New Business Model: Buying Stuff
Analysts View Oculus As Long-Term Bet By Facebook, Price Questioned
The 'Internet of Things' Will Reshape Advertising Agencies
Free Ad-Supported Games Making A Comeback
Neuroplastic Fantastic Brand Lovers
Beyond Your Wildest Streams, Part IV: 'Better Than Movies'
CPMs Highest Among TV Broadcast Nets, Online Video Limited
Bigger Upfront For Digital Video Ad Dollars? Not Really -- And It Won't Come Cheap
Carat Boosts '14 Ad Outlook: Cites Digital's Dominance, Says Western Europe Near Bottoming Out
Mediations On Agency Disintermediation
Sweet Deal Soured KSL's Health; Trustee Wants To Undo It
Google Takes Back No. 1 Spot From Yahoo
Long Way From Pathfinder: Gets Mobile Right
Kardashian/Kanye Kover: Kill Me Now?
Joan Rivers' Triumphant Return To 'The Tonight Show'
Apple Talks Streaming With Comcast, Recording Execs
4As' Top Media Priorities: Multimedia Measurement, Addressable, Mobile Readiness
Liberty Media Ranks As Most Profitable Media Company For 2013
The Bug In Google's Flu Trend Data
Feel The Heat: Campfire Joins SapientNitro
Instagram U.S. Users Up 35% In 2013, Pass Twitter On Phones
Obit: Bob Barocci, Long-Time ARF Chief, Dead At 72
MediaPost Weekend - Saturday, March 22, 2014
Media General Acquires LIN Media For $1.6 Billion, Merger Creates Huge Pure-Play TV Co.
Liberty Media Ranks As Most Profitable Media Company For 2013
Report Reveals Gross Disparity In Online Video Ratings, Implies Overstatement
Twitter At 8: Still A Challenge To Marketers...And To This Old Fart
The Bug In Google's Flu Trend Data
IAB Releases Primer On In-Image Ads
The Downs And Ups Of Goldman's Elevator Satirist
Google's Android Wear Gets The Jump In Smartwatches
CMOs Underprepared For Data Explosion
AOL, MillerCoors Sign Native Ad Pact, 'Brew Pub' Aimed At Male Millennials
Why Is Everyone So Mean To Lena Dunham?
Viacom Settles YouTube Copyright Dispute
Amex CMO Says Agencies Must Focus More On 'The Value Of Interpretation'
TVB Claims Local TV Metric Equals National Ratings Metric
Beyond Your Wildest Streams, Part III: Creeping Social(media)ism
Networks: Digital Video's Not Biting Into Our Ad Dollars
Acronym-ity: VRM Are The Three Most Important Letters You've Never Heard Of
MediaPost Weekend - Saturday, March 15, 2014
Reach Them Or Die
The Selling Of Obamacare 2014
A Poster Redux For 'Mad Men': Double Indemnity
Beyond Your Wildest Streams, Part II: Data Is The New Czar
Live From Space, It's 'Live From Space'
A Profound Look At The Future Of Media - On An Episode Of 'The Waltons'?
Edward Snowden Calls Attention To Vulnerable Internet Companies @SXSW
New IAB Glossary Limits 'View,' Defines 'Skip' (As In Ads)
Facebook Video Ads And The New :15? Should TV Creative Even Be Here?
Networks: Digital Video's Not Biting Into Our Ad Dollars
AudienceXpress Brings Product Purchasing, Online Behavior Data To TV Audience Targeting
Small-, Mid-Sized Agencies Ambivalent About Programmatic: Cite Lack Of Unified Definition
CBS' Moonves Predicts CBS Commands Largest CPM Among Nets At Upfront
NCAA Slam Dunks $1.1B In Ad Revs
Radio Revs Unchanged Year-To-Year: $17.6 Billion For 2013
Outdoor Revenues Rise in 2013
Mobile Ad Network Vungle Taps Bitcoin As Payment Option
TED Finds The No.1 Reason Behind Great Content
Goodyear Unveils First New Blimp Model In 45 Years
MediaPost Weekend - Saturday, March 8, 2014
MasterCard Taps Man/Machine Interaction At SXSW, Uses A Vending Machine
Live (And Semi-Live) From Austin, It's OMMA SXSWi
Mobile Creating Cavern Between Retailers, Brands, Consumers
Steal His Book
Saatchi & Saatchi Hit With Greenpeace Protest
FCC May Ban Or Limit Joint TV Ad Sales Agreements
Your Thoughts Aren't Even Worth A Penny Anymore
Privacy Groups Challenge Facebook's Purchase Of WhatsApp
Ads Are Dirtier Than Porn... In Spreading Mobile Malware
DirecTV, Disney In Talks For Online Service
Madison Avenue Gains Deep Access Into Conversation: Taps Into Phone, Chat, Other Consumer Feedback
USA Network Sharpens Its Edge With New Comedy 'Sirens'
Yahoo Buys Social Data Firm Vizify
Fear of Flying Fluids: Seriously, 'Milk Life.' How Did This Happen?
Screen Time: TV Time-Shifted Viewing Rises Cross-Platform
Facebook + Drones = Skynet?
MDC Partners Restructures Its Media Operation, Hires Cass To Run It
Mag Bag: Pope Francis Gets His Own Magazine
Mobile Video Audience Tops 100 Million In Q4, More Time On Mobile Web
Record Ratings And Other Oscar Surprises
Obama Administration Asks Supreme Court To Shut Down Aereo
Videology To Integrate Nielsen TV Data For Media Buying, Planning Launches Programmatic TV Buying Platform, Magna Global Already On Board
My New Snapchat Friend: McDonald's
MediaPost Weekend - Saturday, March 1, 2014
Native Ads: Thumbs Up, Or Thumbs Down?
Snickers Debuts 'Godzilla' Ad During Academy Awards
How A Microsoft Engineer Secretly Recorded Phone Calls Through A Hole In Google Maps
NBC's Handsomely Horrifying 'Hannibal' Changes The Bar For Broadcast Drama
Swoosh: Reebok Just Redid It, Flexes New Delta
Taking Off Your Clothes In Front of A Camera: Really?
Your Remote Control Is Also Your Phone, Most Likely. Or It Will Be
Consumers Disenchanted With M-Commerce
Time Inc. Taps Google For Programmatic Sales
Alec Baldwin Explodes -- Or, The Puff Went Poof
'Maxim' Sold To Steak 'n Shake Owner
Twitter Builds Search Relevancy With Promoted Accounts
Seth Meyers Winningly Settles Right In To The Late-Night Boys' Club
Ad Exec Confidence Surges, Reaches Highest Point Since Recession
Welcome To Mobile World Congress: BTW, The Smartphone Is Dead
Time Spent On Smartphones Easily Tops Desktop
The WhatsApp Founders Hate Ads -- And That's a Good Thing for Facebook
Marketing Cloud Thickens, Oracle Acquires BlueKai
NBC News Goes Native, Produces And Airs :30s For Xerox
'American Idol' Triumphant: Fox Has Found A Way To Keep Viewers Watching During Commercials!
Cox Begins Selling Linear TV Inventory Programmatically