MediaPost Weekend Editions for December 2018
MediaPost Weekend - Saturday, Dec. 29, 2018
Streaming In The New Year With 'Fortnite' And 'Fuller House'
10 Most-Read, 10 Most-Important Stories Of The Year
Moonves Tops List Of Most Notable TV Stories Of 2018
Outrage Culture Hijacks Apu, Wreaks Havoc On TV
Instagram Test Snafu Removes Scrolling Function From App
Dow Jones Gains 1,000 Points: TV, Digital Media Stocks Rebound
What Is The Data Strategy Behind Tesla Naming Oracle's Ellison To Board?
IAB Wants Privacy Laws Based On 'Sensitivity'
Some Ad Spend Falls, But Consumers Spent More
NFL Ad Revenues Up Nearly 4% This Fall
Esports Business Poised For Expansion In 2019
The Big Idea, Revisited
CBS' 'Late Show' Tops In Total Viewers, NBC's 'Tonight' Edges Best In 18-49 Viewers
At Least 50% Of TV Ad Jobs Will Be Gone In 5 Years
Pre-CES, Consumers Look For Practical Results From Smart Home Devices
The Benefits Of A Shrinking Ad-Tech Landscape
MediaPost Weekend - Saturday, Dec. 22, 2018
Sharp Media Stock Declines, Worst Market Week In 10 Years
Big Advertisers Drop 'Tucker Carlson' But Many Marketers Remain
Doin' It Their Way: The Legends We Lost In 2018
What Didn't Change The World Of Advertising In 2018 -- And Probably Won't In 2019
Zenith Lands Arby's Business
The Economic Value Of 'Walking Away' From Facebook: Nearly $2,000 / Year
No, You Can't Value Facebook At $1,000 Per User
Washington, D.C. Sues Facebook Over Cambridge Analytica Data Grab
Report: ROI Is Top Concern Of Social Marketers
CES-ing With Lori Schwartz
Anatomy Of CBS Moonves Statement: What Is 'Pervasive'?
Judge Dismisses Lawsuit Against Turn Over 'Zombie' Cookies
NAACP Calls For Boycott Of Facebook
AT&T Launching Mobile 5G In 12 Cities This Week
IAB Tech Lab Releases Podcast Measurement Compliance Program
To Colorize Or Not To Colorize: That Is The Question
Russians Conducted 'Sweeping And Sustained' Campaign To Influence U.S. Election
Pizza, Rent -- And Trump
Initiative's Baxter Urging Clients To Boycott Facebook
IPG Units Find Lower Ad Loads Lead To Better Recall On Connected TV
MediaPost Weekend - Saturday, Dec. 15, 2018
Fiat Chrysler Taps Starcom As Its New U.S. Media Agency
Chevrolet CMO Tim Mahoney To Retire
Catalina Marketing Files For Chapter 11 Bankruptcy Protection
End Of An Era As CBS Sells Television City In Hollywood
Exclusive 'RI' Analysis Shows Daily Live TV Viewing Down Nearly An Hour Over Past Six Years
Will Audience Targeting Kill The Keyword In 2019?
The Death Of Keywords As Audiences Become Key To Targeting In Search
Wanted: Squeaky Clean Inoffensive Person To Host Oscars
Magazine Publishers Aren't Feeling Apple's Texture
FIG, Horizon Media Selected For Benjamin Moore Agency Duties
Google CEO Fails To Ease Worries About Bias, Censorship
Nets Post Big Ratings Losses, NFL Continues To Score
Facebook Relaunches Search Ads As Small Test In U.S., Canada
The Psychology Behind My Netflix Watchlist
Live Long And Prosper: Network Shows Are Sticking Around
WPP Outlines Transformation Plans
The End Of Advertising?
Unreality TV: The Death Of A President
Super Retail Weekend: Amazon Is Top Bidder On Rivals' Brand Terms
'High Times' Acquires 'Buyer's Industry Guide,' BIG Show
'Washington Post' Runs Ad On Khashoggi Killing, '' Taps Owen As Deputy Editor
MediaPost Weekend - Saturday, Dec. 8, 2018
Holiday Ad Blitz Continues
Media Stocks Finish Week With Average 4% Declines
U.S. Marines Ad Contract Up For Review
Bean Burritos, Poke, Cauliflower Among 2018's Trendiest Foods
Target Taps AR For Christmas Tree Shopping
2019 Global Ad Consensus Loses Some Steam, Remains Buoyant
With Some Concerns About The Economy, Forecasters See Modest Ad Growth In 2019
Cable, Broadcast Network Ad Clutter At Or Near All-Time Highs
TV User Erosion Accelerates
IAB Publishes Playbook For Opt-In Value Exchange Ads
'Value-Exchange': It's Only Of Value If I Really Want It
What Goes Down, Must Come Up: How Audience Erosion Is Driving Network TV Ad Prices To New Heights
Facebook Is A Swampy Mush Of Spam
Court Sides With Facebook Over Tracking At Health Sites
MPs vs Zuckerberg: It's So On
Time Spent Per Facebook User Erodes 10% In October, Other Platforms Ascendant
Facebook Properties Record Slight Uptick, But Messenger Usage Declines
Advertisers' Access To Justice
U.S. Companies To Spend More Than $19 Billion On Third-Party Audience Data
Why Disruption Becoming More Likely In Data Marketplace
What If Marketers Cut Out A Thousand Cuts?
Information Warfare Comes Home
Nexstar To Buy Tribune Media For $4.1 Billion, Creates Giant TV Station Group
MediaPost Weekend - Saturday, Dec. 1, 2018
October U.S. Ad Revenues See Strong 7% Gains, With Digital Up 17%
Pivotal's Wieser Revises Ad Outlooks Upward, Cites Strong Economic Indicators
What The Universal Guidelines For AI Mean for Marketers
AT&T Suggests Advertising Will Be Key To OTT Future
Kia Plans 10th Consecutive Super Bowl Ad
Purpose Marketing Could Help Restore Marketing Trust
NFL Season-To-Date Ratings Continue To Climb
At Least 50% Of TV Ad Jobs Will Be Gone In 5 Years
Average U.S. Household Now Spends $285 Per Month On Media
Google, White Ops Uncover Massive Digital Ad-Fraud Scheme
Conde Nast Shakeup Puts Spotlight On Anna Wintour
YouTube To Make Original Shows Free And Ad-Supported
Advocates Urge EU, FTC To Probe Google Location Tracking
Facebook Needs You Now
Media Agency Pitch Process Lacks Clarity On Client Goals, Report Says
FTC Blasted Over Privacy Report
Marriott Data Breach Spurs Calls For New Cybersecurity Laws
Facebook Weighed Selling Users' Data
Google To Release Agency Client Information For California Federal Court Trial
MRC: Facebook Passes Key Accreditation Milestone, Third Parties Still Pending
Advertisers Lose Billions Of Dollars To Ad Fraud
Thoughts On Thoughtfulness
Password Sharing Grows, Expected To Persist
Carat Taps Healy For Top Strategy Role
WPP's Latest Consolidation Move: Wunderman-JWT Merger
Nielsen Adds A+E Networks, MediaTek To Addressable Ad Test
Fearless Girl Uprooted (Temporarily, We Think)