MAD Agency Daily Editions for February 2020
MAD Agency Daily - Friday, Feb. 14, 2020
Viral, Marketing: How The Coronavirus Is Impacting The Economics Of The Ad Industry
Gallegos United Wins Cacique Account
DAN Acquires Media Storm, Realigned With Merkle
With Expanding Ad Plans Polkadog Taps Newhouse As Its First AOR
Subaru Launches Outback Campaign
Crossmedia Awarded European Wax Center Media Duties
WPP's WT Acquires Tech Consultancy Xumak
WITHIN Relaunches, Claiming Agency Model Is Broken
App Install Ad Spending Reaches $76.2B, Poised To Jump Further
Americas Region A Bright Spot In Tough Year For Dentsu
Lloyd's Of London Seeks Creative Agency
Unilever Stops Targeting Children In Food And Drink Advertising
Mcgarrybowen Names New U.S. COO
MAD Agency Daily - Thursday, Feb. 13, 2020
IPG Stock Surges On Strong Q4, Full-Year Report
Cramer-Krasselt Scoops Up Cat's Pride Account
Startup Upstreamers Wins EAR Tequila AOR
Valentine's Day: Expanded "Be Mine" Definitions And Shopping Occasions
Microsoft Bing Fuels Content, Advertising With Another Privacy Search Engine
Kantar Names Non-Executive Chairman As Search For CEO Continues
Heist Appoints Quiet Storm Without A Pitch
Happy 'Val-Intestine' Day! With Love From Culturelle
MAD Agency Daily - Wednesday, Feb. 12, 2020
Publicis Groupe Scraps Market-By-Market Rollout Plan For Marcel
Starcom Suits Up For Men's Wearhouse, Jos. A. Bank
Seeing Stars: MDC Shops Form A 'Constellation'
Omnicom Posts Revenue, Profit Gains In Fourth Quarter
OKRP Celebrates Black History Month, Soul Of Chicago
Personalized Messaging Isn't Prioritized Among Marketers
The Super Bowl Is A Super Waste Of Ad Dollars
Influencers Are Schooled -- Again -- In Staying Legal
Fish Story: Industry Vets Form New Agency
EP+Co, Trilla Land Harvertys Account
MAD Agency Daily - Tuesday, Feb. 11, 2020
Report: In-House Shops Stymied By Corporate Red Tape
MKTG Appoints Former Ogilvy Creative CCO
Philadelphia: City Of Sisterly Love
Hearst Newspapers Invests In Buffalo Marketing Agency
Analyst Shorts 'Super Bear' Agency Disintermediation Thesis, Cites End Of Google Managed Services
Wavemaker Restructures Global Client Leadership Team
TBWA\Media Arts Lab Appoints New MD In London
Grey London Wins Aunt Bessie's
Armale Upped To Global Chief Innovation Officer At WPP's Geometry
Madwell Wins Root Insurance AOR
MAD Agency Daily - Monday, Feb. 10, 2020
Barkley Joins The Dawn Network
My Prediction For Best Picture
Bounteous, Liquid Agencies Grow Via Acquisitions
Quote This: New Print-Only Magazine Gains Traction In NYC
Super Bowl LIV Illustrates Imperative For Multicultural Brand Strategies
UK Will Hold Social Media Bosses Accountable For Content
F&B Taps Kakomanolis To Lead NY Creative Operations
Terri & Sandy Wins Culturelle Account
MAD Agency Daily - Friday, Feb. 7, 2020
OOH Veteran Rappaport Forms New Agency, Quan Media Group
Horizon Launches eCommerce Company Night Market
Sadoun Talks Transformation Challenges, Talent Changes And The Power Of One
With Expanding U.S. Ad Plans, Dashlane Selects Dentsu X For Media
Installed Ad-Blocking User Base Reaches 763M, Mostly Mobile
Report: Google Antitrust Probe Focuses On Publisher Ad-Tech
McCann, Yamamoto Bolster C-Suites
Burnett Hires MillerCoors Strategist
MAD Agency Daily - Thursday, Feb. 6, 2020
No Growth For Publicis Groupe In 2019
GYK Antler Wins Wahlburgers Account
Google Ad Tools Focus Of DOJ Probe
What Will Accenture Do With All That Agency Data It Has Collected?
Smash Hit: Partners + Napier Wins Burger Account
Agile Marketing Equates To A Successful AOR Model
Merkle's New Promotions/Loyalty Solutions Operation
Golden Corral Says You Are What You Eat
MAD Agency Daily - Wednesday, Feb. 5, 2020
Accenture To Close Its Media Auditing, Agency Search Businesses
Bank Of America Consolidates Ad Account With Publicis Groupe
Horizon Media Maps New Partnership With Location Sciences
She Runs It Opens First West Coast Office
Three Creatives Parlay Record Egg Competition Into New Agency
Former Aegis Media Chief Buhlmann Resurfaces At London's Croud
IPA Tells Agencies To Remember Not All Media Needs To Be Digital
Gen X And Boomers Split Digital And Traditional Media Consumption Evenly
Moving Picture Company Picks Roekens For New Innovation Role
MAD Agency Daily - Tuesday, Feb. 4, 2020
Dentsu Aegis CEO Andree Taking Medical Leave
RealEats Hires New Social Agency
What The Pros Thought: Jeep Wins, Planters Loses
What The Pros Thought, Part II
Jeep, Hyundai, Google Win Super Bowl; Trump Loses
Call For Entries: Marketing: Automotive Best Of 2019 Awards
Super Bowl TV Ads Drove Online Search, Discovery On Publisher Sites
Super Ad Wins: 'Smaht Pahk,' 'Groundhog Day,' 'Loretta,' 'Cool Ranch,' 'Alexa,' 'Tough Never Quits'
MoonPie's 3-Year Game Day Coattail Ride Culminates With National Spot
Zoopla Looking For A New Media Agency
VSP Vision Care Addresses Eye Health In New Campaign
MAD Agency Daily - Monday, Feb. 3, 2020
U.S. CEO Seaford Departs Mirum As Agency Realigns Under WT
Burnett Adds Senior Creative For MillerCoors, Facebook Messenger
Rodriguez And Rodriguez Star In Beer Ads On Super Bowl Sunday
Google, Microsoft, P&G Looking To Change Gender Stereotypes In Super Bowl, Other Advertising
Half Of Gen Zers Won't Watch Super Bowl, Some Will Use Social Media
Women Nearly Half Of Super Bowl Audience, But Advertisers Miss The Whole Picture
Casper Is Worried About Influencer Marketing; Here's Why You Shouldn't Be
Where Do Media Buyers Find Quality Audiences?
How The Big Game Reflects Adland's Broader Issues
Jeep Super Bowl Spot Features Bill Murray
MediaCom Assumes Global Media Duties At Hasbro
GSD&M, Wildlife Build Donation Site For Australia
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