The ability to teach students coding skills and the importance of data is crucial to the future of digital advertising. About 58% of students in a study agree that the ability to write software code
is either equally or more valuable than learning a foreign language for their future career choices.
Search terms related to the return to school have climbed, with mental health-related searches 4.3 times higher and social and peer interaction-related searches 2.7 times higher. Other terms related
to school also had higher-than-average searches from July 12-Aug. 12 vs. just a month or two earlier.