Curated Guide to Research
MediaPost's comprehensive guide to current research in the marketplace.
The ability to teach students coding skills and the importance of data is crucial to the future of digital advertising. About 58% of students in a study agree that the ability to write software code
is either equally or more valuable than learning a foreign language for their future career choices.
The industry-specific B2B search engine, MeetingPrep.com from MediaVillage, addresses the media industry's failure to invest in education and diversity.
Search terms related to the return to school have climbed, with mental health-related searches 4.3 times higher and social and peer interaction-related searches 2.7 times higher. Other terms related
to school also had higher-than-average searches from July 12-Aug. 12 vs. just a month or two earlier.