Search results for "japan"

• TikTok Combats Medical Misinformation, Partners With WHO's Fides Creators
  The Fides network community of healthcare professionals and content creators will translate complex scientific research across various health topics into "relatable and digestive" video content for TikTok's users.
  September 27, 2024  Tags: asia, content creators, content moderation, educational, france, health, japan, latin america, medical, misinformation, partnership, research, social media, tiktok, uk
• Analyst Boosts Netflix '24 Ad Forecast To $2.1B, Cites Faster Ad-Option Growth
  The revised New Street Research forecast projects Netflix will add 13 million net new ad-option subscribers in 2024 and 8 million in 2025.
  January 18, 2024  Tags: advertising, australia, canada, forecast, france, japan, launch, netflix, research, revenue, streaming, subscriptions, television, uk
• The Password Plague: Consumers Are Abandoning Purchases Out Of Frustration
  Consumers are also leaving websites, but many approve of biometrics as an alternative, Fido Alliance reports.
  October 16, 2023  Tags: asia, australia, biometrics, china, cyber security, ecommerce, email, india, japan, privacy, research, uk, web sites
• LoopMe Data Suggests What Netflix Basic With Ads Service Means For Advertisers
  Performance marketers have begun to view streaming and connected TV services as a valuable media in which to help brands expand advertising strategies.
  October 27, 2022  Tags: advertising, amazon prime, australia, connected devices, connected tv, ctv, disney+, france, japan, netflix, performance marketing, research, search, streaming, subscriptions, uk
• Bank Failure: Consumers And Finserv Brands Disagree On Marketing Relevance
  Email is the preferred channel for consumers. But fewer than half are happy with the messages they get, Braze reports.
  September 8, 2022  Tags: australia, banks, brands, communications, customer experience, email, finance, financial services, france, japan, marketing, research, uk
• Consumers Find Things To Do Offline, Rather Than On Social Media
  Consumers are shifting toward more intentional online behavior, away from social platforms and toward editorial sites such as news and lifestyle sites, mainly because the content is more positively perceived. Some plan to spend their time offline.
  April 7, 2022  Tags: advertising, australia, digital, ecommerce, europe, france, japan, native advertising, online, research, search, social media, trust-based marketing, uk
• Japan Reports Worst Ad Year Since Great Recession, 2020 Surpassed Declines Of Earthquake
  Japan, the third-largest ad economy in the world, fell 11.2% in 2020 due to the severe impact of the COVID-19 pandemic on the nation's macroeconomy, according to estimates released this morning by Dentsu.
  February 26, 2021  Tags: advertising, asia, cmmr, covid-19, digital, economy, japan, magazines, newspapers, radio, research, television
• Dentsu Finds 'Social Good' Branding Attitudes Index High Among Most Nations, Less So In Japan
  An overwhelming majority of consumers have a "positive" attitude toward brands that promote social good, according to a multinational survey released today by Dentsu. The study, conducted among social media users in the U.S., U.K., Japan, China and India, found that U.S. social media users indexed about average for all the major social good criteria, while China and India over-indexed and Japan under-indexed.
  February 10, 2021  Tags: agency, asia, brand image, china, cmmr, corporate ethics, corporate responsibility, holding company, india, japan, research, uk
• Global Shudder: How Businesses And Customers Are Reacting To COVID-19
  More people are shopping online -- and they tend to favor firms that treated them fairly during the COVID-19 pandemic, Experian reports.
  September 10, 2020  Tags: analytics, asia, covid-19, data, ecommerce, email, europe, france, japan, research, technology, uk
• GroupM: U.K. Ad Market Rallies, On Track To Supplant Japan As 3rd Largest
  Despite the political and economic uncertainty facing the U.K. in 2019, the media industry has "held strong," according to GroupM Business Intelligence Global President Brian Wieser, summing up the agency holding company's just-released U.K. ad forecast this morning.
  December 2, 2019  Tags: advertising, asia, cmmr, europe, forecast, holding company, japan, uk
• Mobile App Engagement in Japan
  For mobile marketers running campaigns in Japan, or those considering it, the country represents a unique and dynamic opportunity. It's a lucrative one too, she says
  October 26, 2018  Tags: japan, research