Curated Guide to Research
MediaPost's comprehensive guide to current research in the marketplace.
The Fides network community of healthcare professionals and content creators will translate complex scientific research across various health topics into "relatable and digestive" video content for
TikTok's users.
Advertisers try to persuade people to buy products, healthcare providers try to persuade people to make healthier lifestyle changes, and politicians try to persuade people to support their policies
and vote for them. It will become more important as platforms including Google and Microsoft learn how to build persuasiveness into ad models.
Meta is shutting down CrowdTangle, a data insights tool often used by academics, researchers and journalists to track conspiracy theories and viral content on Facebook and Instagram. CrowdTangle CEO
Brandon Silverman criticized Meta's decision on Thursday, writing in a blog post that shutting down the tool so close to the U.S. Presidential election was "incredibly irresponsible," adding that he
hopes the tool's legacy will "inspire a permanent set of regulations that make real-time access to public data a legal requirement and an ongoing part of how we manage the internet responsibly &
collaboratively."