Key takeaways of the study include users' increased screen time over the past year and their need for more authentic, relatable, and positive content.
"We are writing to urge you to immediately end all surveillance advertising to children and adolescents, including the use of artificial intelligence to optimise the delivery of specific ads to the
young people most vulnerable to them," Fairplay, Accountable Tech, the Electronic Privacy Information Center, Fight for the Future and 42 other organizations say in a letter sent Tuesday to CEO Mark
On the heels of a former Facebook product manager's disclosures, a new study finds 58% of U.S. adults say social media harms mental health.
Republican lawmakers are asking the companies for internal research related to their products' effect on the mental health of children and teens.
Can we, in good conscience, continue to recommend platforms that directly and negatively impact the mental health of our youth? Platforms should be responsible for helping users feel better about
themselves, but recent studies clearly show that is not the case.
A trio of Democratic lawmakers are urging Facebook to immediately cease efforts to launch a version of Instagram for children, given a new report about company research into the service's effects on
Daytime TV viewing has become a "second prime time," according to Nielsen, due to the continued growth of kids viewing and at-home workers' TV and internet consumption.
And shopping for used clothing at thrift stores, which ranked 44th last year, shot up to the 13th most mentioned retail channel.
Contrary to the overused Madison Avenue trope that contemporary teens are lazy, entitled "Millennials," a new global study from three GroupM media agencies finds the current youth population are the
savviest and most socially aware teenage generation to date. "Pragmatic, prudent, individual and aspirational," the report from Mindshare, MediaCom and Wavemaker says of today's teens, adding that
they are a "new breed of super-savvy consumers" that brand marketers need to understand and talk to in new and different ways."
The new Piper Sandler "Taking Stock With Teens" ranking says Chick-fil-A achieved the highest restaurant mindshare in nearly 20 years.
While spending on clothing has fallen 24% in the last 15 years, manly footwear is a persistent anomaly.
New academic research suggests the best way to measure children's media usage is a new construct called "constancy," a term its authors assert will replace the Big 3 c-words -- consumption, content
and context -- in understanding how media influences children. "Constancy refers to the ubiquitous and continuous state of connected screens in the lives of children and adolescents," Maryland School
of Public Health Professor Dina Borzekowski writes in the paper.
YouTube supposedly now has a slight edge in self-reported viewing times, though Netflix has been on top in these regular Piper Jaffray teen surveys up to now.
Oxford University researchers have shown that screen time and social media cause virtually no happiness issues for most kids.
It's not so much a matter of how long your kids are on a device -- but more what they are viewing.
The brand sought to amplify Mountain Dew ICE's launch in 2018 MTV Movie & TV Awards through a multi-platform marketing campaign to generate product awareness.
A PowerInbox study shows that most teens will click through to a relevant ad.
A Pew poll found 52% of teens are cutting back on their mobile phone use, as well as slowing down on social media (57%) and video games (58%).
Teens are paying attention to Walmart's partnership with Feeding America, McDonald's HACER Scholarships and the Ronald McDonald House, and Microsoft's K-12 STEM programs.
Facebook may position itself as "the" social network, but when it comes to America's teens, it has become a distant also-ran to YouTube, Instagram and Snapchat. Only half of teens ages 13-17 say they
even use Facebook, while only one in ten characterize it as the social media platform they use "most often," according to new research being released by the Pew Research Center this morning.