Search results for "latin america"

• TikTok Combats Medical Misinformation, Partners With WHO's Fides Creators
  The Fides network community of healthcare professionals and content creators will translate complex scientific research across various health topics into "relatable and digestive" video content for TikTok's users.
  September 27, 2024  Tags: asia, content creators, content moderation, educational, france, health, japan, latin america, medical, misinformation, partnership, research, social media, tiktok, uk
• $1.4B Lost To Mobile In-App Ad Fraud In Q1 2024
  Some $1.4 billion was lost to mobile in-app ad fraud, per Pixalate's estimates, but data shows budgets were also impacted in other media.
  May 24, 2024  Tags: ad campaign, ad fraud, advertising, apps, budgets, campaigns, canada, click fraud, connected tv, ctv, data, data management, digital, europe, impressions, invalid traffic, ivt, latin america, mobile, programmatic, research, search, television
• They Spend $3.4 Trillion. Why Can't Brands See Them?
  A new report focuses on the fast-growing -- and changing -- economic power of the U.S. Latino market.
  September 27, 2023  Tags: hispanics, latin america, politics, research
• How Many Ad Trackers Load With A Page And Slow Browsers On Average?
  On average, one in five domain-name system requests from a browser ask to load an ad or tracking domain. That means nearly 20% of internet traffic is junk -- mostly ads, according to AdGuard.
  April 24, 2023  Tags: ad blocking, ad serving, advertising, asia, canada, digital, europe, latin america, news, online publishing, publishing, research, search, search marketing, web sites
• Claritas Data Reveals Insights On Underserved, Diverse Latin And Hispanic Markets
  Hispanic consumers make up 23.2% of the Millennial population in the U.S. By 2028, Claritas predicts, nearly 50% of the combined Gen Z and Millennial American population will be Hispanic.
  September 21, 2022  Tags: cause-related, data, hispanics, insurance, latin america, millennials, mobile, multicultural, netflix, performance marketing, research, search, streaming
• Facebook Ad Frequency Analysis Shows When Too Many Impressions Lead To Diminishing Returns
  When does delivering the same ad to the same person begin to delivering diminishing returns? Facebook delves into data to answer the question.
  November 2, 2020  Tags: ad campaign, advertising, analytics, digital, europe, latin america, media measurement, research, search, social media
• Google Analytics Partner Digodat Merges With S4Capital's MightyHive
  Online is proving to be the most measurable and best-performing alternative for effective and measurable communication, S4Capital Executive Chairman Sir Martin Sorrell said.
  May 27, 2020  Tags: analytics, covid-19, google, latin america, m&a, media measurement, performance marketing, research, search
• The Hispanic Market Is Booming Both Online And Offline, Nielsen Reports
  Hispanics are more likely to seek input from friends and family, and many find shopping relaxing.
  August 13, 2019  Tags: demographics, digital, ecommerce, email, hispanics, latin america, research, retail
• Keeping the Beat - DOOH in the Music Mix
  From weekly music drops to regional concert promos, to driving tune ins for the Latin Grammy Awards, the targeting and turnaround capabilities of DOOH plays well with music releases. ACA Marketing's COO, Sean Valadez returns to the Insider Summit to share learnings from recent campaigns around superstar Danna and the upcoming Grammys.
    Tags: awards, campaigns, digital-out-of-home, latin america, music, targeting