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Betsafe Moves Media Account To Rocket

  • Campaign, Friday, March 4, 2016 6:11 AM

Betsafe has handed its multimillion-pound media and planning account to Rocket as the gambling firm pushes its "No Bullshit Betting" message to British punters. Rocket won the business after a competitive pitch and is expected to invest in TV as Betsafe plans a "highly ambitious" strategy to break into the UK’s online betting and casino sector. Betsson Group, the Swedish-based owner of Betsafe, has not previously had a media agency but has had advertising partnerships with Manchester City and Gumball 3000.

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