Around the Net
Betsafe Moves Media Account To Rocket
- Campaign, Friday, March 4, 2016 6:11 AM
Betsafe has handed its multimillion-pound media and planning account to Rocket as the gambling firm pushes its "No Bullshit Betting" message to British punters. Rocket won the business after a competitive pitch and is expected to invest in TV as Betsafe plans a "highly ambitious" strategy to break into the UK’s online betting and casino sector. Betsson Group, the Swedish-based owner of Betsafe, has not previously had a media agency but has had advertising partnerships with Manchester City and Gumball 3000.
