Marketing Daily Editions for February 2017
Marketing Daily - Tuesday, Feb. 28, 2017
PwC Accepts The Oscar Blame; Reputation Facing Rehab
Nespresso Partners With Tribeca Film Festival On Contest
Honda Clarity Experiences Oscars Bump
The Low-Budget Engine Behind The Trump Boycott
Verizon Likens Root Metrics Award To Oscar
Report: Most Advertisers See Media As 'Complex Headache'
The Building Blocks Of A Stronger Brand
Marketers Step Up To The Plate For '17 World Baseball Classic Campaigns
What Will Paid Ads Sound Like On Amazon's Echo And Dot?
The Service Soul: Service-orientation And The Human Connection
Starbucks Frappuccino Bath Bombs Look Delectable
Coke Says It Supports WHO Sugar Guidelines
Marketing Daily - Monday, Feb. 27, 2017
Sony Happy With VR Goggle Sales; Releases Surprising Smartphone
Mazda's Agency Hires New Chief Creative
Hyatt Launches New Global Platform
Frozen Food Sales Still Stagnant, But Brand Innovations Make Headway
Comcast's Todd Arata On Xfinity As Source For All Things Oscar
And The Whiner Is....
ABInBev Brings Bud Light To Britain
The Service Soul: Service-orientation And The Human Connection
eBay Launching Outdoor Campaign
Mom On Mission To Feature Children With Disabilities In Ads
Cadillac Addresses Divided Nation With Ad
More Brands Drop Breitbart
Oscars' Ad Pitches Diamonds As The Real Deal
Becky, Peyton and Tera Share Their Life-Or-Death Stories In UCHealth Campaign
Marketing Daily - Friday, Feb. 24, 2017
Alphabet's Waymo Says Uber Stole Self-Driving Trade Secrets
Porsche Debuts 'Disruption' Documentary
Plum Organics Urges Parents To Get It On
Brands Rev Up NASCAR Daytona 500 Activations
What's In A Name?
Kohl's, Macy's Struggle: Can Department Stores Ever Be Cool Again?
PPG Paints Expands Partnership With NHL
Google's Waze Plans Expansion Of Ride-sharing
Miele Selects Barker For U.S. AOR Duties
Cadillac Ad Tries to Bridge Nation's Chasm
Dyson Grows Personal Care Business
Celebrity-brand Matchmaker Talks Strategy
Amazon Cites First Amendment Protection For Alexa
Marketing Daily - Thursday, Feb. 23, 2017
On, Above and Under The Ground: Checking In With Elon Musk
Skechers Brings Back Rob Lowe For Spring Campaign
Loyalty Expert: Expiring My Coke Rewards Points Poses Some Risk
Fios Goes After Gamers With 'Instant Internet'
Marketer Confidence Rises Overall, But Falls On Key Objectives: Targeting, ROI, Etc.
Tax Refund Season: Consumers To Save More, Spend Less
Groupon Targets Money-Saving Millennials, Moms In New Campaign
Taking The Anxiety Out Of Buying A Vehicle
Executive Who Reinvented Nissan Leaves CEO Post
PepsiCo Names New Beverage CMO
Sponsor Activations: Who Scored the Touchdowns at Super Bowl LI?
McDonald's Cutting Drink Prices To Fight Slump
CMOs' Vision Crucial To Their Success
Beauty Brands Speed Up Pace Of Innovation
Burger King Owner Buys Popeye's
Marketing Daily - Wednesday, Feb. 22, 2017
Wells Fargo Axes 4 Senior Managers In 'Ongoing' Sales-scandal Probe
Tetley Promotes Hit Super Teas With Super Social Quiz
Invisalign Highlights The Power Of A Smile
Why The Oscars Ad Buy Is Worth It
Wal-Mart Reports E-Commerce Gains
Key To Satisfaction Is Customer Before Company
McDonald's Lampoons Hipster Coffee Culture
NASCAR Seeks Younger Audience With Monster Energy Sponsorship
Linda Bean And The Great Lobster Experiment
Naked Juice Will Change Labels As Part Of Settlement
Most Of Gen Y Buys Groceries Online
Mondelez Overhauls Snack Line, Adds Clean-Label Products
Marketing Daily - Tuesday, Feb. 21, 2017
Kraft Heinz' Bid For Unilever: What Was That All About?
Ferrari Is World's Strongest Auto Brand
Verizon Taps Apple's McKechnie As Chief Creative Officer Of New In-House Agency
Enterprise Debuts Long-Form Documentary
Haribo Imports UK Campaign To America
Apple Changes Relationship With Lead Ad Agency
The Real Problem With Identity
Breitbart Loses Ad Deals With More Than 1,000 Companies
NBA Players Declare Marketing Independence
Amazon Matches Walmart, Lowers Free Shipping Minimum
Reddit Is Being Manipulated By Big Financial Services Companies
Marketing Daily - Monday, Feb. 20, 2017
Look Out, Lego, Mega Wants Your 'Beyonders'
CPG Consolidation Fever Heats Up, As Kraft Heinz Pursues Unilever
Motorsports Sponsor Spend Sees Slowdown
Why Some Brands Don't Want To Be Labeled As Streetwear
PewDiePie Dust-Up Shows Risks Brands Take To Tap Into Social Media
Is Apple Over?
Verizon Offers Glimpse Of House Of The Future
The Zuckerberg Blog Post: First Draft
PuppySpot Launches First Ad Campaign
Truth: Big Tobacco Is Profiling Minority Groups
Marketing Daily - Friday, Feb. 17, 2017
Visa And IBM's Watson Look To Transform Payments On IoT
Subaru Launches Campaign For Impreza
Lane Bryant Builds On Ashley Graham's Curvy Moment
Activia Video Ramps Up The Emotional Quotient
Honda Civic Tour Returns With OneRepublic
Fourth Time's The Charm For Customer Loyalty
Why Are NBA Players Obsessed With The Cheesecake Factory?
Ivanka Line Struggling As More Stores Dump Merchandise
Wal-Mart Sued For Selling Fake Craft Beer
Starbucks, Anheuser-Busch Partner For Teavana Release
WWE Sees Fan Engagement Rise
Marketing Daily - Thursday, Feb. 16, 2017
Immigrant Workers Protest Mounts; Trump Meets With Retail CEOs
State Farm Preps For Facebook Live Concert, NBA All-Star Game
Snickers Is Back Again To Parody 'SI Swimsuit' Issue
Dove Men + Care Line Gets Back To Nature
The Trump Bump: H&R Block
Mountain Dew Plans NBA All-Star Activations
Christian Slater Is 'The Wolf' In New Anti-Hacking Campaign From HP
Wal-Mart Buys Outdoor Retailer Moosejaw
6 Things You Can Learn From The Viral Furkids Video
TGI Fridays Makes Endless Apps Permanent
California Lawmaker Pushes For Health Warning Label On Soda
Stonyfield Gives Its Yogurt A Makeover
American Cancer Society Named Sports Marketer Of The Year
Marketing Daily - Wednesday, Feb. 15, 2017
GM Talks Deal With Peugeot's Parent For Opel
Packaging Indignation: Brands Bank On Women's Fury
The Trump Bump: Dominos
Campbell Turns Matchmaker With Dating Video Series
F5 Networks Claims The Power Behind The Apps
La-Z-Boy Touts Designer Service
Study Explores 'Anatomy Of An Auto Shopper'
Be Ready: Life, Drones Come At You Fast
Trump's Travel Ban Causes Large Drop In U.S. Tourism
Chrysler Figures Prominently In 'Detroiters'
Meet The Woman Behind The Trump Retail Boycott
Wegmans Faces Boycott Over Carrying Trump Wines
American Girl Introduces New Doll - A Boy
Papa John's, Pizza Hut Update Brand Strategies
Musk Says We Must Merge Human, Artificial Intelligence
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