MediaPost Weekend Editions for April 2017
MediaPost Weekend - Saturday, April 29, 2017
Reflections Of An Unintended War Correspondent
Bill O'Reilly's Ratings: Not As Strong As You Might Think
Dropping Anchor: Getting Rid Of Bill-O
FTC's Ohlhausen Praises Plan To Reverse Net Neutrality Rules
Monumental Outrage: Patagonia, Outdoor Brands Take On Trump
WPP Says Weaker Spending Hindered Growth
Transparency Impacts Agency Comps: Omnicom 'Exclusions' Drag Entire Sector
Caitlyn Jenner's Media Blitz Is No Guarantee Of Book Sales
comScore Antes 'Table Stakes,' Provides Viewability Data Free
Facebook Gears Up To Fight Fake News
Breitbart Denied Press Credentials, Questions Raised Over Editorial Independence
April NOT The Cruelest Month, TV-Wise
UM Rides With Coach, Named Media AOR For Luxury Brand
DHS Investigating Attempt To Unmask Anti-Trump Twitter Account
Google Offers TV Inventory Via DoubleClick Bid Manager
Tips For Sustainable Marketing Ahead Of Science March, Earth Day
MediaPost Weekend - Saturday, April 22, 2017
Bill O'Reilly Leaves Fox News, Tucker Carlson Takes His Slot
Dropping Anchor: Getting Rid Of Bill-O
O'Reilly's Fox Departure May Not Impact Financial Bottom Line
And That's That: 'The O'Reilly Factor' Is No More
FCC Ownership Plan Has Adverse Impact On TV Stocks
My Hero, Donald Trump
Tips For Sustainable Marketing Ahead Of Science March, Earth Day
Big Digital Publishers Pass On NewFronts This Year
Worst Sitcom Of The Year Jokes About James Gandolfini's Death
Neuro Study Confirms 'Second Screens' No. 1 Source Of Distraction For TV Viewers, Albeit With Some Upside
Don't Be Evil -- Revisited
BIA/Kelsey, comScore Strike Data Deal
Performance Is New Programmatic In TV Advertising
Q1 Media Spend Ticks Up, Digital 6% Higher
Accenture Taps IPG's UM For 'Digital-, Mobile-First'
Google Reportedly Prepping Ad Blocker
Will NFL Ratings Rise Again?
Omnicom Q1 Revenue, Profits Up As Firm Sells Novus, Other Subsidiaries
Forecast: Nearly 80% Of U.S. Display Spending Will Be Programmatic
Want EU Back? Or Hard Brexit 2.0? UK June Election Will Decide
Facebook Live Gets Much Media Attention -- For All The Wrong Reasons
Advertising On VOD Rises 21%
Google Accused Of Misrepresenting Fake Content Clean-Up
MediaPost Weekend - Sunday, April 16, 2017
Why Viacom Is Rebooting Spike As The Paramount Network
Six Degrees Of Internet Excoriation
Surprise Of The Week: Transgender Controversy On 'Survivor'
Mediabrands Veteran Peter Mears Departs For Havas Media COO Role
Simulmedia Licenses Oracle Cloud, Enables Linear TV Ad Deals Based On Purchase Data
Snap-To-Shop Ads Hope To Drive Retail Sales
Burger King's Whopper Of A Voice-Activated Misfire
Fox Should Fight Its Own Battle With Spectrum And Leave Us Out Of It
Silicon Valley Urges FCC To Preserve Net Neutrality Rules
Americans Watched 44 Billion TV News Hours During First 99 Days
Republicans Now Say FCC Should Police Broadband Privacy
Facebook Urges Judge To Dismiss Class-Action Over Inflated Video Metrics
Nielsen Launches National Out-Of-Home Reporting Service
FCC Chairman Readies Net Neutrality Repeal
MediaPost Weekend - Sunday, April 16, 2017
Where's The Beef? The Preening De-Cleavage-ization Of Carl's Jr.
Trump Team Detects Anti-Donald Bias In TV Dramas: Reports
Ad Revenue Growth Predicted To Rise 3.7% In 2017, Digital Will Soar
2018 Winter Olympics To Change Ad Guarantee Metric
Broadband Carriers Promise 'Air-Tight Approach To Privacy'
Adios, Au Revoir, Auf Wiedersehen -- UK Takes A Gamble That Just Might Pay Off
House Repeals Broadband Privacy Rules
Democracy Fund, First Look Media Give $12M To News Organizations
Facebook Says It's Not Responsible For Discriminatory Ads
U.S. Remains Primary Ad Growth Engine, Internet Surpasses TV
Monkey See, Monkey Don't
MediaPost Weekend - Saturday, April 8, 2017
Bob Guccione Jr. Is Back, This Time With A Lust For Digital
Aspartaming History: Pepsi, The 'Un-Woke' Cola
Unilever To Produce 30% Fewer Ads, Trim Agency Roster
Oath: The New Coke Of The Ad Business
Getting Next To Adjacency
Google Inks Deal With comScore To Improve Brand Safety
NBC Depends On Scale, Partnerships To Navigate Media Landscape
Twitter Cofounder Sells Big Stake In Company, Invests Elsewhere
Twitter, Yelp, Other App Developers To Pay $5.3 Million Over Address Book Uploads
Departing 'O'Reilly Factor' Advertisers Now In Other Fox Shows
P&G Is Right -- Digital Marketing Must Escape The 'Crap Trap'
Upfront 2017: Where Is Your Data Coming From?
Poor-Quality Ads Cost U.S. Marketers $7.4 Billion
3 Big Auto Brands Pull Ads From 'O'Reilly Factor'
Searching For Leadership
Incoming 4As CEO Marla Kaplowitz Outlines Priorities, Challenges
Media Consumption Of 2016 Political News: Strong Gains, Cable TV Soars
Google To Fact-Check, Flag 'Fake News' In Search Results
AMC Upfront Pitches All 5 Networks, Focuses On Unified Buying
OpenAP Seals TV Deals With Accenture, comScore And Nielsen
Gecko Meets Groot In Geico, Marvel Ad Tie-In
Viacom Nets Up Rush To Head Of 'Audience Science'