MediaPost Agency Daily Editions for July 2014
- MediaPost Agency Daily - Thursday, July 31, 2014
- This CEO Says Media Companies And Ad Agencies Are Clueless
- Ad Exec Suhaila Suhimi Hobba Joins AOL Agency Development Team
- GroupM Hires Goldhersz As Chief Data Officer; Cowdell Moves To N.A. CEO Of MediaCom
- Expedia Travels To Throwback Thursday
- Lifestyle Men's Brand Br4ss Goes 'Big' With New Strategic Alliance
- WPP's Maxus Is UK's Fastest-Growing Media Agency
- Engine Bought By Lake Capital But Will Remain 'Independent'
- Viagra In An Age Of Sarcasm
- NEW! Dell Introduces World To The '5-Second Filmmaker'
- REVOLVING DOOR: Publicis Health Media Hires Greg Reilly As SVP, Media
- BIZ DEV: California Tobacco Control Program Taps Duncan/Channon As AOR
- MediaPost Agency Daily - Wednesday, July 30, 2014
- Every Agency Should Ask Their Clients And Prospects This Wise-Ass Question
- Horizon Fuels Creativity with The 'United State Of Story'
- Future Of Advertising: Report Finds 22% Of Marketers Believe All Online Ads Will Be Native
- Goodby, Silverstein & Partners Teach Oakland Children To Sing, Talk, Read
- Now Madison Avenue's Traders Can Trade Wall Street's, Data Makes Financial Pros A Biddable Commodity
- WPP's Maxus Is UK's Fastest-Growing Media Agency
- Ad Council's PSA Dinner Honors Fed Ex's Smith, Colbert Hosts
- In A World Of 24/7 Shopping, "Shopper" Doesn't Exist
- NEW! Slim Jim Goes Back To Its Roots With Return Of Earlier Tagline
- REVOLVING DOOR: MEC Hires Jose Miranda As Regional Director For Analytics And Insights
- BIZ DEV: MRM//McCann Wins Cisco
- GroupM And The (Not-So) Hidden Power Of Scale In Open RTB
- MediaPost Agency Daily - Tuesday, July 29, 2014
- Ad Industry Can't Decide Whether or Not TV is Dead
- Reebok Gets Into The Bacon Craze
- Haven Returns To iCrossing As Chief Strategy Officer
- StrawberryFrog 'Hearts' Ehrmann Mixim Greek Yogurt
- Havas Inks Deal With AOL To Use New Programmatic Platform
- Horizon Media Rolls Out Programmatic Divison 'HX'
- NEW! Favourite Child Detector Determines Whom Mom And Dad Love More
- REVOLVING DOOR: Brian Haven Named Chief Strategy Officer Of iCrossing
- BIZ DEV: SS+K Wins The New Yorker
- You May Already Have Won!
- MediaPost Agency Daily - Monday, July 28, 2014
- AgencySpy Commenters Reveal Why the Ad Industry in So Much Trouble
- Harman, kbs+ Tackle Sound Degradation In The Digital Age
- WPP's Kantar Becomes 'Anchor Investor' In Research Startup ZappiStore
- Brooklyn Bros. Named 'Small Agency' Of The Year
- Horizon-Rentrak Deal Will Spotlight New VOD Targeting Opportunities
- MRM//McCann Lands AOR Assignment From Cisco Systems
- Grey SF Drives New Ryder Campaign
- Netflix Seeks Creative Agency
- Ad Agency Loses Canadian Kraft Account After Mere Months
- To Die For
- Mobile Meets the Master Shopping List
- NEW! Paris Hilton Makes Cameo In Latest Sexy Carl's Jr. Ad
- REVOLVING DOOR: CP+B Tapped David Corns As VP, Director of Product & Brand Invention
- BIZ DEV: The Integer Group Wins Transamerica
- MediaPost Agency Daily - Friday, July 25, 2014
- Hedge Fund Investment In Interpublic Fans Flames Of Sale Rumors
- Madison Avenue Puts Brakes On Ad Spending, Contracts 1% In Q2
- "Rival-less" MDC Sees Record Revenue Growth in Q2
- MediaCom, Goodby Silverstein Get Global eBay Assignments
- Activist Investor Elliott Associates Discloses 6.7% Stake In IPG
- Piston Tapped For New Yakult USA Campaign
- Grey SF Named AOR For IControl Networks
- Dentsu Aegis Network Leader: Content Still King
- Mobile Notifications Pretty Much OK for 73% of Consumers
- NEW! Nun Has Dirty Habit Exposed In Ad For Tide
- REVOLVING DOOR: BBDO San Francisco Hires Matt Miller As ECD On Wells Fargo
- BIZ DEV: Georgia-Pacific Adds Four New Agencies To Its Roster
- MediaPost Agency Daily - Thursday, July 24, 2014
- Arnold Is Selling Its Emmy But Doesn't Think A Woman Deserves It
- Omnicom's Integer Group Wins Transamerica Account
- Rent-A-Center Retains Mindshare, Adds New Chores To Its AOR Assignment
- Zenith Media Sweeps Up Electrolux Account
- NBA Marketing/Agency Vet Jamie Gallo To Head Wunderman NY
- Saatchi NY Elevates Pogue To Chief Strategy Officer
- NEW! Heineken, Fred Armisen Offer New Yorkers 'Routine Interruptions'
- REVOLVING DOOR: Saatchi & Saatchi New York Promotes Wanda Pogue To Chief Strategy Officer
- BIZ DEV: VML Wins Sporting Kansas City
- How Planning Problems Are Hindering Cross-Channel Campaigns
- Advertisers, Get Comfortable With Ambiguity
- MediaPost Agency Daily - Wednesday, July 23, 2014
- SAP Consolidates Marketing Duties With Omnicom
- Maurice Levy Adjusts Expectations For 2014 Sales Growth
- POG Distractions, International Volatility Cited As Drags On Publicis Groupe's Q2 Results
- Omnicom Posts Best Organic Growth In Almost 3 Years
- Adrenaline Agency Restructured
- RAPP Wins UK Guide Dogs Assignment
- Buyer Beware: Political Advertising And Local Media in 2014
- Hillshire Taps Beacons: 20X Purchase Intent Increase
- NEW! An Ad Campaign Paid For In BBQ
- REVOLVING DOOR: Assembly Hires Jeff Brooks As Chief Commercial Officer
- BIZ DEV: Giant Spoon Scoops Up Keek's Media And Marketing Account
- MediaPost Agency Daily - Tuesday, July 22, 2014
- Epic Used Car Ad Brings Attention to Australian Digital Agency
- Three-Year Court Battle With WPP Ends With $1 Damages Award To TRA
- Sherman Succeeds Ruhanen As Omnicom's 'Neck To Choke' For Big Clients
- Omnicom's DAS Acquires Piece Of Brazil's In Press
- Giant Spoon Adds Strategists
- NEW! Benjamin Moore Interviews Faux Family Living Inside Two-Story Bouncy House
- REVOLVING DOOR: Brand Arc Opens NY Office, Hires Kevin F. McAuliffe As Managing Director
- BIZ DEV: Zimmerman Advertising Gets Lucky, Named Media Planning And Buying AOR For Lucky Brand
- 8% of Consumers Check Their Email After Sex: MyMail
- Droga 5 Europe Wins Belvita Cereal Bars
- The Comcast Call: Part II
- MediaPost Agency Daily - Monday, July 21, 2014
- McGarryBowen Can Blame Taco Bell For Its Pizza Hut Loss
- A-B InBev Calls U.S. Media Agency Review
- IPG's Financial Shape: 'The Best It's Been In Years,' CEO Roth Says
- Mark Lund To Implement McCann UK Integration Plan As Newly Appointed CEO
- DigitasLBi Campaign Shows How Design Can Influence Business Results
- Human Resources
- NEW! Ronald McDonalds Return To Sample Taco Bell's Breakfast Burrito
- REVOLVING DOOR: Siegel+Gale Hires Kevin Grady As Global Head Of Content And Design
- BIZ DEV: Anomaly Wins Duracell
- Airlines, Hotels Start To Target Mobile-Centric 'Silent Traveler'
- MediaPost Agency Daily - Friday, July 18, 2014
- Martin Sorrell Thinks Rupert Murdoch Is The Martin Sorrell Of The Media Business
- SMG Is Recma's Global Network Billings King For 2013
- Deutsch LA Wins $250 million Pizza Hut Account
- Peter Grossman Named President Of Arnold NY
- NEW! Moet Debuts First Global Digital Spot
- REVOLVING DOOR: FCB West Hires Karl Dunn As SVP, Group Creative Director
- BIZ DEV: Publicis Kaplan Thaler Wins Red Lobster
- To Win Hispanics, Brands Need Customized Strategies
- Mag Bag: Hearst Bows CosmoBody Video Channel
- Molson Coors Reviews Global Planning And Buying Accounts
- Amazon Close To Appointing Independent Ad Agency
- What Does All This Media Biz Consolidation Mean?
