MediaPost Agency Daily Editions for December 2021
- MediaPost Agency Daily - Tuesday, Dec. 14, 2021
- Nike Puts Global Media Into Review
- Commerce Agency The Stable Expands With Two Acquisitions
- Atlanta's MARTA Awards Intersection 10-Year OOH Contract
- Iconic Luxury Brand Dolce&Gabbana Consolidates At Havas Media Group
- Why The Data Ethics Conversation Should Be On Every Brand's Agenda
- Spellbinding Lea Seydoux Stars In New LV Fragrance Ad
- Carat U.S. Names Pineiro, Zaim Client Presidents
- Peloton Responds To 'And Just Like That' Death Scene With Positive Ad
- Advertisers Plan To Expand Digital Out-Of-Home Campaigns
- How Eye Gaze In Ads Affects Creative Performance
- GroupM Taps McGeehan For New NA Marketing, Biz Development Role
- MediaPost Agency Daily - Monday, Dec. 13, 2021
- SCS Taps Coke Veteran Cedrone As Brand Director
- Omnicom's Credera Acquires BrightGen, Opens Atlanta Office
- Flights of Holiday Fantasy From Air Canada
- Peloton Scrambles For Damage Control After 'Sex And The City' Sequel's Plot Bombshell
- Peloton Recruits Ryan Reynolds For Spoof Ad
- Social Climbing: Most Shoppers Have Purchased Via Facebook, Other Channels
- NBA's Rodman In Nations Lending Ad Starring George The Pug
- MediaPost Agency Daily - Friday, Dec. 10, 2021
- Modern Furniture Designer/Retailer Blu Dot Taps Colle McVoy As Media AOR
- VMLY&R Wins Liberty Communications AOR For Puerto Rico, U.S. Virgin Islands
- Keep Warm, Order A Cold One, Display Vax Status With Blue Moon's 'Card-igan'
- Yes& Acquires Beyond Definition
- Study Reveals Big Pay Gap Between Black And White Influencers
- GroupM Taps Edelman's Barker As Global Chief People Officer
- UM Creates Chief Marketplace Officer Role, Taps Stewart To Fill It
- Geopath Names Kinetic's Lieberman Chairman, Nears Completion Of Strategic Review
- Media Bridge Names CMO Dandrea A Partner
- Stagwell Media Taps Schaaf For Global Chief Investment Officer Role
- Fox News To Light 2nd Christmas Tree After First One Was Torched
- MediaPost Agency Daily - Thursday, Dec. 9, 2021
- Horizon Media Sells Minority Stake, Hints It Will Fuel 'Growth'
- Grey Group Global Health & Wellness Adds Group Creative Directors
- Iconic Plumbing Fixtures Marketer Kohler Names PMG Agency Of Record
- Influencer Marketing Surges 42% To $13.8B In 2021
- GroupM's Essence Taps Morrison For Global Marketing, Communications Role
- Space Is Bigger Than He Thought: 20 Years Later, Dell's Dude Is Back
- Havas Starts Spreading The 'Good' News In New York, Other Markets, For Realtors
- Duncan Channon's New Data + Tech Practice
- Telmar Acquires 'Audience Intel' Platform Helixa
- TikTok Tests App To Let Brands, Sellers Manage Online Stores Via Smartphones
- Bulking Up On Design Capabilities, WPP Acquires Majority Stake In Made Thought
- MediaPost Agency Daily - Wednesday, Dec. 8, 2021
- Dawning Of A New Chapter For Canada's Rethink Agency As It Expands To New York
- CX Measurement Isn't Just About CX, According To New 4As-Ogilvy Report
- Hims Wants You To Have A Happy, Sexually Active Holiday Season
- Dentsu/Microsoft Find 'Sustainable Media' And 'Decarbonized Ads' Are Becoming A Thing
- Recovery In Ad Spending Varies By Geographic Region
- GroupM Finds Ad Budget Paradox Preserving TV's Share Among Big Brands
- Report Indicates Labor Shortages Continue
- Publicis Groupe's New Year's Resolution: Employees Can Work Almost Anywhere For Up To 6 Weeks Annually
- Dentsu Adds Creative Talent
- MediaPost Agency Daily - Tuesday, Dec. 7, 2021
- Ryan Reynolds Says, 'C'mon, Advertising Should Be Fun' In New Campaign For MNTN
- Audrey Melofchik Is Wunderman Thompson's New NA CEO
- Inside The Stylish World Of Louis Vuitton
- Revised 2021 Estimates Now Project Record Ad Expansion, 'Planetary Realignment'
- Zenith: Global Social Media Spend To Overtake TV In 2022
- How Emotion Fuels Loyalty For Nike, Netflix, Disney, TikTok
- What Do Astrophysics And Ad Economy Forecasts Have In Common?
- Dentsu Taps Loughnane, Friel For Senior iProspect Roles
- 'Klicksters' Spread Holiday Joy
- For Miller, World's Most Wholesome Dive Bar Is Made Out Of Gingerbread
- MediaPost Agency Daily - Monday, Dec. 6, 2021
- Walking On The Moon 'Gets A Little Old" In This New E*Trade Ad
- WPP's Superunion Expands Capabilities, Geographic Footprint
- Ad Council Gala Raises Record $6.4 Million
- Global Ad Spending Set To Exceed Pre-COVID Levels As 'Triopoly' Dominates
- Study Finds TV As Bad Or Worse Than Social Media In Spreading Conspiracies
- Hesz To Join Dentsu Intl. As Global Chief Strategy Officer
- U.N. Fights Online Violence Via 'Bodyright' Copyright Symbol
- Brands And Retailers Report Mixed Feelings On NIL Influencer Deals
- Global TV Ad Spend To Climb Modest 3.3% In 2022
- MediaPost Agency Daily - Friday, Dec. 3, 2021
- Audible Puts $200 Million Global Media Assignment In Review
- From Wonder Woman To Matrix, Serena Williams Helps DirecTV Stream Get Its Rebrand Together
- IPG Mediabrands Rating TV News Buys Based On Misinformation, Will Use In Upfront
- Toyota Launches 'Toyotathon' Despite Vehicle Shortages
- Holiday Season Shows More Signs Of Recovery In Ad Spending
- One-Third Of Black Friday Online Shoppers Were Fake, Study Finds
- Doner Sets Up "Creative Commerce" Agency In Toronto
- Not Rocket Science: New Peelz Campaign Shows The Uncomplicated Nature Of Peeling An Orange
- WPP's Landor & Fitch Names Bloomfield Global CMO
- MediaPost Agency Daily - Thursday, Dec. 2, 2021
- Empower Expands To Atlanta With 'Culture Center Hub'
- Truist: The Caring Bank
- Havas Media Group Taps Agent Of Necessity As New Strategy Chief
- Media.Monks Merges With Salesforce Specialist To Expand Data, CRM
- Mediahub To Use Unaccredited Performance Data As 'Currency' For Ad Buys On Univision
- MediaPost 'All Stars' Inducted
- Heymann Reunites With Droga At Accenture Interactive
- Why Auto Brands Need to Go Big or Stay Home
- Retail Media Networks Become Bigger Part Of Digital Branding
- The Tie Between Fried Chicken Lovers And The Wellness Category
- MediaPost Agency Daily - Wednesday, Dec. 1, 2021
- What The 70-Plus Demo Wants From Brands
- WPP Bolsters Commerce Practice With Cloud Commerce Group Acquisition
- Hill Holliday Named Creative, Strategy AOR For Valvoline
- Cannes Reboots Lions, Will Award 'Creative Media Ideas,' B2B Too
- Pandemic, Brand Citizenship, Consumer Identifiers Will Shape 2022 Media Strategies
- Deloitte Digital Acquires Content Agency Madras Global
- Volkswagen Partners With Amazon For AR Experience, Supports U.S. Soccer
- Ogilvy Is The Most Creative Agency Network In The World, According To WARC
- S4 Capital Appoints Basterfield As Its New CFO
