• Lexus Develops A Hoverboard Prototype
    It appears we're finally about to enter the hoverboard era. Did you see this thing yesterday? Lexus, of all manufacturers, claims that it has developed a hoverboard prototype. The company plans on drawing out the reveal until October 21, the day in Back to the Future in which Marty McFly traveled back in time to prevent Bill and Ted from terminating John Connor.
  • Dove Comes Off As Judgmental And Obnoxious In Father's Day Video
    Heading into Father's Day 2015, I am bulletproof. I am battle-hardened. I am capable (wife-certified). I am the platonic ideal of modern daddyhood, from the tackle-hugs I absorb to the juice-box straw holes I perforate. And even if I weren't, I'd still have a whole lot to say about Dove's latest desperate, cloying piece of "like" bait.
  • Listerine's Total Care Videos Hit The Mark
    The subject of today's little exercise, a series of videos designed to serve as a brand pick-me-up for Listerine Total Care, was filmed at my sister's house.
  • 'Ari Gold Is Back' In Entourage/Cadillac Campaign
    If you go see Entourage in the movie theater, I will not judge you - just as I won't judge you if you go see Spy, Aloha, Ant-Man, Tomorrowland or Meryl Streep, Laura Dern and Bradley Cooper in ACTING!!!!! Nobody needs an Entourage movie, you say? Allow me to counter with the suggestion that nobody needs any movie - no, not even Magic Mike XXL. They're movies; they're not organ-replacement surgeries.
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