by Larry Dobrow on Sep 30, 2:10 PM
Produced by the New York Times' T Brand Studio on behalf of Tylenol 8 Hr Arthritis Pain (and hosted by the Times), the video assembles 13 arthritis-afflicted musicians ("who never played together," the site copy notes just a bit too proudly) and chronicles their thoughts as they rehearse and record a cover of Fleetwood Mac's goth anthem "Don't Stop."
by Larry Dobrow on Sep 23, 9:50 AM
My first stop for video salvation was down the digital freeway at Lowe's, which debuted a multipart home-improvement-for-mouth-breathers series, "The Weekender," in late summer.
by Larry Dobrow on Sep 16, 10:33 AM
In the 10 "Upstanders" clips, Starbucks lectures us about "ordinary people making an extraordinary difference."
by Larry Dobrow on Sep 9, 10:14 AM
Ah, normalcy. The weather has started to turn. The kids are somebody else's problem during the workday. And marketers have reemerged to charm and delight us with brand-video plays set in and around the autumn mainstays of back-to-school and football
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