• Huggers Is New CEO At Vevo
    Just in time for tonight's NewFronts presentation, Vevo named former Verizon exec Erik Huggers its new CEO. Huggers fills the position vacated by Vevo founder and former CEO Rio Caraeff, who left the company at the end of 2014.   
  • Little Calkins Media Takes Big Leaps In OTT
    Comparatively small Calkins Media, a newspaper publisher/broadcaster continues to build and iterate for a digital future at a pace faster than many of its larger brethren. At the center of that effort is a retooled Amazon Fire over-the-top channel for one of its papers, backed by a platform it’s building to license to other publishers.
  • Warner Bros. Blue Ribbon Digital Unit Makes Key Hires
    Warner Bros has made a slew of creative hires and appointments for Blue Ribbon Content, its in-house digital series production studio. BRC was launched by Warner Bros. last year with the mandate to develop and produce live-action and animated short-form programming  for a variety of digital platforms.
  • 'Seinfeld' Going To Hulu
    Hulu has landed rerun rights to "Seinfeld," possibly for $1 million an episode.
  • YouTube Will Invest in New Shows With Top Content Creators
    YouTube will directly invest in new shows to be launched in partnerships with its four top content creators, it said in a blog on Tuesday. The partnerships would help YouTube secure higher quality advertising as it transitions from a repository of grainy home videos to a site with more polished content.
  • Netflix Will Have To Take Ads, WPP's Sorrell Predicts
    WPP Chief Executive Sir Martin Sorrell says Netflix needs money to pay for programming commitments and might not want to risk raising subscription rates. Last time it did that, it lost 800,000 subs. 
  • BuzzFeed Viral King Puts On A POUND
    By using what it calls Pound (short for Process for Optimizing and Understanding Network Diffusion), BuzzFeed promises to go beyond just counting social media shares and clicks.BuzzFeed Publisher Dao Nguyen explained it at NewFronts today and in a blog.
  • Defy Media's Skewered Satirical Look At NewFronts
    Like a bad TED talk and cocktail party, sorta. A funny video about the big events that begin Monday morning.
  • Five Interesting Unknown YouTube Channels For Serial Fare
    VideoInk spots five, from Russia, Alaska and AOL, one featuring Mr. Bean and another one from LA for Hispanic kids called "Kids in Black
  • Cable Ad Bureau Video Tweaks Online's 'Shocking' Click Bots
    The Cabletelevision Advertising Bureau produced a short tabloid TV news-type expose of an online "viewer" who discovers he's really a bot, not just a curious guy who visits mommy blogs, and paleo diet and scrapbooking sites. "Why was I following a dental hygiene brand? Truthfully, what kind of a human being follows teeth whitening strips?" he asks. "No human I know" answers the interviewer. The video claims bots are creating 30 million fake impressions a day, at a cost of $6.3 billion a year. The site comes with a operable toll-free phone number; the video is on the CAB site ...
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