• For A Moment, Season Three of 'House Of Cards' Streamed on Netflix
    For a short time Wednesday afternoon, ten episodes of Season 3 of "House of Cards" was available on the service. Netflix says it was a mistake and removed them.  They premiere on Feb. 27. Mistakes like that, and articles like this, can save a lot of marketing money
  • HBO Chief Says Amazon Deal Drives Viewers To Subscribe
    Richard Plepler says its deal with Amazon Prime allowing it to show older HBO made-for material doesn't encourage viewers to drop HBO, but actually encourages new subscriptions.
  • Target Ticket Is A Goner
    Target stores is shutting its digital movie service after less than 18 months of unspectacular use.
  • Viewability Perfection Expectation Is Enemy Of The Good, IAB Confab Suggests
    “It’s irrational to expect every ad in a campaign will be 100% viewable. It’s counterproductive for anyone in the ecosystem to insist otherwise,” said Sherrill Mane, the IAB’s senior vice president of industry services, at a conference in Phoenix. The trade body expects measurement technology to improve over the next 12 months and hopes over time that measurement data between vendors will vary by less than 10%.
  • Dish's Sling TV Adds AMC As It Launches
    “We flipped the switch this morning opening up Sling TV to all consumers, and we’re giving them something they’ve been asking for: AMC,” Roger Lynch, CEO of Dish’s Sling TV division. “Soon Sling TV will deliver hits like ‘The Walking Dead’ and ‘Mad Men’ with AMC included in our core package.” (AMC isn't avaiable at launch, however.)
  • Rumors Of Apple OTT Should Make Cable Nervous
    "We may be at a proverbial tipping point," says Blair Westlake, a former chairman of Universal Television and former Microsoft vice-president who oversaw licensing of movies and TV shows for its Xbox gaming console. "Little by little, consumers can start to cobble together their own viewing option."
  • Obama Gives Interviews To Vox and BuzzFeed
    President Obama's interview with Vox shows up online Monday morning; his interview with BuzzFeed happens a day later. To some, this shows how online journalism is getting serious.
  • The Short, Exciting Life Of YouTube's 'Nanofamous' Viral Stars
    It used to be that yesterday's newspaper was old news. The New York Times looks at how fame, in the Internet age, is a quickly fleeting thing, wiith some YouTube viral sensations going away almost as soon as they bubble up. Yes, we're talking about you, Left Shark.
  • Nielsen Will Start Measuring Tweets Per Impression
    Variety says Nielsen VP Erika Faust teased “TPI” Wednesday at the Media Insights and Engagement conference. “We’re going to spend a lot more time focusing on this category,” she said, noting the metric is still early in development. “Advertisers now want to start looking at this.”  She said 18 million people sent a tweet about a TV show in the last six months, totaling 433 million tweets. In addition, 20 million people sent tweets about brands, totaling 335 million tweets.
  • Apple Said To Be Talking To Programmers About OTT Service
    So far Apple’s only venture into TV has been via its Apple TV box, which makes it easier for users to gets Web TV on their conventional TV. But with a couple of exceptions, Apple doesn’t sell the programming that’s on the Apple TV box. Now it looks like it may want to step into that role. Industry executives say Apple is in talks with TV programmers about deals that would allow Apple to offer an “over the top” pay-TV service, like the one Dish has started selling with its Sling TV product, and the one Sony is getting ready to launch.
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