Strong viewing from NBA basketball playoffs in May
boosted TNT to the top of the cable TV networks ranking in prime time -- with 2.7 million average viewers, according to Nielsen live program and same-day time-shifted viewing.
This year, sitting between the two heavily NBA-focused networks was Fox News Channel -- in second place at 2.27 million. MSNBC was fourth place, well behind the top three networks at 1.02 million.
HGTV was next at 957,000, followed by INSP (786,000); TLC (786,000); Hallmark Channel (738,000); History (735,000); and Discovery Channel (696,000).
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Last year, the NBA Playoffs was shifted to a mostly June schedule -- a change stemming from the disruption the year before due to the COVID-19 pandemic.
Fox News Channel had been number one the previous month, in April (2.36 million) as well as leading among networks in basic cable for prime time a year ago in May 2021, with 2.17
million.
A year ago, MSNBC was second place at 1.4 million; TNT, 1.24 million and ESPN, 1.22 million.
Total day cable TV network viewing (6 a.m. to 6 a.m.) this year in May was dominated by Fox News Channel -- averaging 1.5 million. TNT, ESPN, and MSNBC came in next, although still substantially behind -- with 769,000, 742,000, and 634,000 average viewers, respectively.