MediaPost Agency Daily Editions for April 2016
- MediaPost Agency Daily - Friday, April 29, 2016
- Hey Agencies, Millennials Don't Give A Crap About Your Celebrity Endorsement Campaigns
- Veteran Search Consultant Dick Roth Sells His Firm To Former Agency Execs
- Screenvision Media Grabs Sir John Hegarty As Creative Chair In Residence
- Omnicom's DAS Forms New Unit To Serve Nonprofits
- WPP Posts Q1 Organic Revenue Growth Of 5.1%
- Google Image, Text Ads See More Click-Throughs, Higher Costs
- Palm Beach Elite Invite You To Their Wealthy Enclave In Arty New Campaign
- The Brand Service Framework
- NEW! MC Hammer Hates Nails, Named Brand Ambassador For Command Brand
- REVOLVING DOOR: Sami Thessman Named Chief Creative Officer Of Wunderman New York
- BIZ DEV: Fox Home Entertainment Names Cohn & Wolfe As Lead Corporate Agency
- MediaPost Agency Daily - Thursday, April 28, 2016
- Grey Canada Offers Americans A Way Out With 'The Trump Clause'
- DDB Vet Andrea Arnau Takes On Top 'Hacking' Role At Rokk3r Labs
- Clorox Details Assignments For Its Two New Lead Creative Agencies
- TuneIn Rolls Out Brand Campaign From New AOR McKinney
- Saatchi NY Seeks Voice Surrogates
- Finance Company Kabbage Kicks Off First TV Campaign
- Ad-Blocking Forces Marketers To Understand What's Really Valuable
- GroupM Report Suggests It Might Be Time To Ditch The Zero In 30-Second Ads
- NEW! MC Hammer Does A 'Juicy Raindance' For Starburst
- REVOLVING DOOR: Deutsch Hires Two CCOs
- BIZ DEV: Solve Wins The V Foundation for Cancer Research
- MediaPost Agency Daily - Wednesday, April 27, 2016
- Here's Why IPG Is Not In the McDonald's Agency Review
- Omnicom's PHD Wins Delta Airlines Media Assignment
- 'Technoshock': Most Americans Believe Privacy Is A Lost Cause
- Updated: DDB, Longtime Client Clorox Part Ways As FCB And Mcgarrybowen Join The Client's Roster
- Persol Gets Animated On Instagram For New Eyewear Campaign
- MyClean Mocks Core Client Base With New OOH Campaign
- In Search -- Even in Mobile -- Organic Still Matters
- NEW! Bayer Crop Science Encourages Folks To 'Feed A Bee'
- REVOLVING DOOR: Michael Epstein Promoted To President Of Carat USA
- BIZ DEV: Harmelin Media Awarded El Pollo Loco's Media Account
- MediaPost Agency Daily - Tuesday, April 26, 2016
- Team Detroit Installs Electric Vehicle Charging Stations At Its Dearborn Office
- Dentsu Aegis Network Starts New Youth And Diversity-Focused Digital Agency
- A Word About The Importance Of Words
- McDonald's $800 Million-Plus U.S. Ad Account Up For Grabs
- Smooverly: Investor Deck
- Fallon Taps Neo@Ogilvy's Mellano As Media Chief
- GroupM Questions Digital's 'Integrity,' Estimates Ad-Blocking Averaging 22%
- Toth + Co Wins Maurices Department Store AOR
- Marc USA Launches Chow Warhol Campaign
- NEW! Amazon Fire TV Prevents Viewers From Landing In A Showhole
- REVOLVING DOOR: Sarah Power Joins Assembly As Chief Strategy And Research Officer
- BIZ DEV: 360i Awarded Digital Media Duties For SoFi
- MediaPost Agency Daily - Monday, April 25, 2016
- Un-Named, Un-Staffed, Newly-Launched Holding Company Aims to Take on WPP, Omnicom and Publicis
- Ousted Nadal Second Highest-Paid Executive At MDC Partners Last Year
- Marketers Don't Understand the Growing Hip Hop Audience So Russell Simmons Is Here to Help
- IPG Posts Strong 6.7% Q1 Organic Growth
- Havas Reports 3.4% Growth In Q1
- Dove, Havas Want Women To Love Their Hair
- IOC, VML Promote Upcoming Rio Games With 'Together We Can Change the World'
- Power Up Too
- 5 Standout Startups From Tech Day
- NEW! McDonald's France Adds New York Street Food To Menu
- REVOLVING DOOR: Olivia Browne Joins Martin London As Managing Director
- BIZ DEV: Giant Noise Awarded The Texas Book Festival
- MediaPost Agency Daily - Friday, April 22, 2016
- FCB Chicago Wins Top Honors at ANA REGGIE Awards
- WPP, IPG, Vizio, Others Sued For Brokering In Personally Identifiable Data
- Will The 'Open' Set-Top Box Break The TV Ad Bundle?
- Ghostery Wants To Bring Ad-Blocking Technology To Broadband Providers
- Google Is Smarter Than The EU -- It Ran The Numbers
- IAB Reports $59.6 Billion In 2015, Mobile And Programmatic Drive Growth
- Airbnb Continues Its Ad Push With New 'Live There' Campaign
- Campfire's Jeremiah Rosen Joins Reason2Be as Partner, MD
- JWT "Rape Joke" Video Filed With Court
- NEW! KFC Raises The Flag On Quality Meals
- REVOLVING DOOR: Chad Leitz Joins Eleven As Creative Director
- BIZ DEV: Newell Rubbermaid Taps Cohn & Wolfe To Handle Global Consumer, Social Media, B2B Work
- MediaPost Agency Daily - Thursday, April 21, 2016
- Kudos to J. Walter Thompson For Winning Ad Council's Goblet For Good
- Judge Rules On JWT 'Rape Joke' Video
- Finally! Campbell Ewald Appoints the Agency's First-Ever Female Chief Creative Officer
- No Pasties Required: Uncensored Man Boobs Used For Self-Check Campaign
- IPG's Tierney Adds Two to Creative Leadership Team
- New CEO and Top Creative For IPG's Campbell Ewald
- Young & Rubicam Opens Memphis Office to Service Navy Recruiting Account
- OKRP Lands Gildan Creative AOR
- 'Break-Free Advertising' Initiative Is Centerpiece Of Crackle's Upfront Push
- You Get So Much When You Give
- Rocket Fuel's Programmatic Platform Ties In Merkle Data
- Personalization Vs. Personal Relationships
- NEW! Pepsi Launches Digital Campaign To Support 1893
- REVOLVING DOOR: Saatchi & Saatchi Los Angeles Hires Two Creative Directors
- BIZ DEV: Kimball Communications Adds Two Clients
- MediaPost Agency Daily - Wednesday, April 20, 2016
- Ad Blockers Don't Just Block Ads, They Break The Internet
- Publicis Posts 2.9% Organic Growth, Confirms Talks With Cheil
- Omnicom Posts 3.8% Organic Growth
- Iris Acquires Founded, Extends B2B Reach
- Deep Focus Named Creative AOR For Fashion Line Misha Nonoo
- GroupM's Modi and Medicx Team To Better Target Health Messages Via Addressable TV
- Time To Admit Second Screening Is A Myth?
- Crowd Wisdom -- Revisited
- NEW! Nike Golf To Rory McIlroy: 'Enjoy The Chase'
- REVOLVING DOOR: Matt Burgess Named Creative Director For WongDoody Los Angeles
- BIZ DEV: The Sawtooth Group Wins Three Accounts
- MediaPost Agency Daily - Tuesday, April 19, 2016
- Mother New York Recruits Interns By Sharing Its Scent With 'Smelling Stations' At Ad Schools
- Aviva Selects Zenith For $145 Million Media Assignment After A Review
- Joe Maceda To Lead NA Invention Studio At Mindshare
- Up or Down? Let The Toilet Seat Decide
- SoFi Names 360i Digital Media AOR
- Bausch + Lomb's New 'Biotruths' Campaign
- Trust Can Be Speedy - In More Than One Direction
- Three Golden Rules To NOT Screw Up IoT And AI
- NEW! The National Park Service Turns 100
- REVOLVING DOOR: We Are Social Promotes One, Hires One
- BIZ DEV: Digital Surgeons Wins Tikkaway Grill
- MediaPost Agency Daily - Monday, April 18, 2016
- Unilever (Sort Of) Apologizes For (Sort Of ) Stealing A Reddit Post For Its Axe 'Shower Thoughts' Ad
- 3 Initiative Execs Depart To Join Horizon-Innocean Venture
- Omnicom Group CEO John Wren Takes Small 2015 Pay Cut
- Zen And The Art Of Motorcycle Marketing
- Pocky Shares Happiness With Its First OOH Effort In U.S.
- IAB To Hold Summit On UX And Ad Blocking Issues
- No Easy Street
- IPG's Cadreon Bulks Up On Advanced TV, Not 'Programmatic' TV
- NEW! Players Will Do 'Anything For Golf' In Golfsmith Ad
- REVOLVING DOOR: 360i Hires Three
- BIZ DEV: Blue Chip Marketing Wins Haribo of America
