- Corona Hard Seltzer Transports Consumers To A Virtual Tropical Beach
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 3, 2021
The WebAR experience supported by Blippar, which enables brands to prove performanc ...
- The QR Code Also Rises... For Now
Advanced TV Insider, Karlene Lukovitz - Friday, November 27, 2020
The rise in CTV audiences and advertising, and D2C initiatives, has al ...
- Chiquita Adds Scannable Spotify Codes To Bananas
AI & IoT Daily, Chuck Martin - Thursday, April 30, 2020
Interactive stickers on bananas will link consumers to Chiquita-inspired music playlists wi ...
- Burger King Taps QR Code On TV For Free Whoppers
Around the Net in IoT, Chuck Martin - Monday, April 27, 2020
Burger King is adding a floating QR code on its TV commercia ...
- Disney Resort Opens With Green QR Code Checks In Shanghai
AI & IoT Daily, Chuck Martin - Thursday, April 23, 2020
Shanghai Disney Resort is resuming partial operations, with guests required to provi ...
- QR Codes Used To Track Consumers During Pandemic
Around the Net in IoT, Chuck Martin - Thursday, April 9, 2020
Authorities in Moscow are using a QR code system to track ci ...
- Bank Intros National QR Code Standard
Around the Net in IoT, Chuck Martin - Friday, March 27, 2020
The Central Bank of Brazil has introduced a new national QR co ...
- Personalized QR Codes Used To Track COVID-19
Around the Net in IoT, Chuck Martin - Thursday, March 19, 2020
Before entering public spaces in Shanghai, residents were given QR codes th ...
- Kellogg Interactive Ad Scores Big with Fans During Super Bowl
The MediaPost Cases, Nina Lentini - Friday, March 6, 2020
Looking to score big with your Super Bowl ad? How about selli ...
- Malibu Rum Launches Interactive Bottle Caps
Connected Thinking, Chuck Martin - Wednesday, June 5, 2019
Scanning the QR code launches an interactive mobile game where consumers c ...
- QR Code On TV Ad Leads To Movie Ticket Purchase
Connected Thinking, Chuck Martin - Friday, May 24, 2019
Success with the Internet of Things depends a lot on things worki ...
- Chiquita Snapchat Campaign Taps 200 Million Bananas
AI & IoT Daily, Chuck Martin - Thursday, March 28, 2019
"Chiquita will be the first brand to bring Snapchat visual recognition technolo ...
- Thanksgiving Turkey Tips Added To Foster Farms Mobile Platform
AI & IoT Daily, Chuck Martin - Wednesday, November 7, 2018
The poultry processor is adding QR codes on Foster Farms turkey packag ...
- 7-Eleven Launching Customer Self-Checkout
AI & IoT Daily, Chuck Martin - Monday, November 5, 2018
The new Scan and Pay feature is being added to the retailer ...
- Burger Bun Comes With QR Code Baked In For Mobile Payment
Around the Net in IoT, Chuck Martin - Friday, September 14, 2018
Hamburger buns now can come with a QR code baked in, than ...
- Google Now on Tap Adds Translation Feature
Around the Net in Search Marketing, Gavin O'Malley - Thursday, July 7, 2016
Google is updating Now on Tap with the ability to translate forei ...
- QR Code Scans: Apple Devices 54%, Android 43%
MobileShopTalk, Chuck Martin - Monday, June 1, 2015
There's still a lot of mobile scanning going on. While talk abo ...
- Tapping Into The Fun Side Of NFC
Mobile Insider, Steve Smith - Tuesday, November 25, 2014
Mobile payment is not the only -- or even the most interesti ...
- McDonald's Loves To See You Tailgating
Marketing Daily, Aaron Baar - Wednesday, August 27, 2014
"We're a food company, and we know we're not traditional tailgating fare ...
- 'Share A Coke' Bottles, Campaign Hit U.S.
Marketing Daily, Karlene Lukovitz - Thursday, June 12, 2014
Coca-Cola Freestyle fountain dispensers will offer consumers who have the Freestyle a ...
- Laura Ashley, Waitrose And Argos Roll Out PowaTag Mobile Commerce
Around the Net In MAD London, Sean Hargrave - Friday, May 30, 2014
Mobile technology that allows consumers to buy directly from television, print a ...
- Mobile Scanning & Shoppers Looking for Value
MobileShopTalk, Chuck Martin - Tuesday, May 27, 2014
Many mobile shoppers seem to be finding shortcuts to deals by scanni ...
- QR Codes: Moving Beyond the Scan
MobileShopTalk, Chuck Martin - Thursday, March 20, 2014
QR codes got somewhat of a bad rap early on. It wasn ...
- AR And Image Recognition Drive Print2Mobile Growth
Mobile Insider, Steve Smith - Tuesday, February 18, 2014
Both publishers and advertisers greatly accelerated their use of mobile activation cod ...
- The Always-in-Motion QR Code
MobileShopTalk, Chuck Martin - Tuesday, October 8, 2013
QR codes are on the move - literally. I've seen quite ...
- United Concordia Uses Social For Education
Marketing Daily, Tanya Gazdik - Wednesday, October 2, 2013
National dental insurance provider United Concordia is launching a cause marketing campai ...
- Corn Nuts Leverages Content In Display Ads
Marketing Daily, Karlene Lukovitz - Monday, September 23, 2013
Kraft Foods' Corn Nuts yielded an engagement rate of 12.4% and ...
- Are QR Codes Already History?
Online Media Daily, Mark Walsh - Tuesday, August 20, 2013
With Microsoft announcing plans Monday to shut down its Tag technology ...
- Scanbuy Licenses Microsoft Tag Technology
Online Media Daily, Laurie Sullivan - Monday, August 19, 2013
Scanbuy has entered into a long-term exclusive license agreement with Microsoft f ...
- Sticking it Out in the World of Mobile Commerce
MobileShopTalk, Chuck Martin - Monday, August 19, 2013
The first time I bumped into mobile startup Scanbuy was at ...