MediaDailyNews Editions for September 2022
MediaDailyNews - Thursday, Sept. 29, 2022
IPG's Magna Reduces U.S. Outlook, Cites Economic Slowdown
Mobile Advertising's Lagging Indicators
Sound Familiar? New CW Legal Drama Has Family Issues
Nielsen Strikes 'Four Screen' Measurement Deal With Roku
FreeWheel, Comscore Launch Advanced CTV Contextual Targeting
Netflix Will See Its First Decline In Viewers In 2022: eMarketer
Google Focuses On Making Search More Visual For The TikTok Era
Industry Groups Want More Time To Weigh In On 'Commercial Surveillance'
Warner Bros. Discovery Sued For Allegedly Inflating HBO Max Sub Numbers
TBWA\Worldwide Acquires Innovation-Focused Experiential Agency Dotdotdash
Daycare Apps Pose Privacy Risks, Digital Rights Group Tells FTC
Razorfish Expands Web3 Offerings To Help Brands Navigate The Future
CTV Advertising Can Reach 94% Of US Households
Havas Market Names Ramos As Head Of Ecommerce
Omnicom Dethrones WPP To Become Global Effie's Most Effective Holding Group
Media Financial Management Association Transitions To Microsite Publishing
MediaDailyNews - Wednesday, Sept. 28, 2022
Starcom Launches Site Devoted To 'Sustainable Media,' Seeks To Identify Solutions
HMX's Batson Steps Aside To Become U.S. Soccer Chief, Enter The Kassans
AMC Networks Selects 'Known' As Media Agency Of Record
WFA Study Finds Half Of CMOs Don't Know What 'Data Ethics' Means
Media Financial Management Association Transitions To Microsite Publishing
Omnicom Dethrones WPP To Become Global Effie's Most Effective Holding Group
App Lets Users Customize Their Instagram Feeds With No Ads
The 'Todd' Couple: Mother And Son Drive Each Other Crazy
Ad Groups Urge FTC To Rethink Proposed Revisions To Endorsement Guides
YouTube Shorts Monetization Could Be A 'Big Success,' Analyst Predicts
Instacart Health Launches, Gives Brands Initiative To Connect With Consumers
FCC Proposes Mandatory Blocking To Combat Text Spam
Smart TV Makers' ACR Data: More 'Walled Gardens'? It Can Get Lonely
Razorfish Expands Web3 Offerings To Help Brands Navigate The Future
Spartan NFT Passes Invite People To Race, Train .. And Even Spread Their Ashes
Microsoft Investment Arm Leads $20M Funding In Decentralized Data Warehouse
The Secret To (Marketing) Success In A Recession
Global, NA CTV 1H Programmatic Spend Up 30%+; 94% Of U.S. HHs Now Reachable
MediaDailyNews - Tuesday, Sept. 27, 2022
Crossmedia Taps Performics' Singh As Chief Performance Media Officer
Long-Form Content Isn't Dead, It's Disguised As Short-Form
OpenAP's Identity Graph Strikes Deals With Big 3 SSPs, GroupM First To Use
TikTok Increases Character Count In Posts - What This Means For Search And Ad Targeting
Apple Sells NFTs On App Store, Takes 30% Commission, Report Finds
Apple TV's Exclusive Friday Yankee Game Jolts Judge Fans
Web3 App Brings Social Utility To Popular NFT Brands
Cop Shows: The Reckoning That Never Came
Rihanna's Super Bowl: A Field Day For Fenty
'Minority Report' Might Be Here -- 30 Years Early
Bear Hugs Not Enough For Newbie GOP Candidates? Frugal Ad Spend For Trump
FTC Bid To Block Supernatural Purchase Tainted By Chair's 'Bias,' Meta Argues
Netflix To Create Its Own Gaming Studio In Finland
Using Zero-Party Multicultural Data To Connect Authentically With Consumers
MediaDailyNews - Monday, Sept. 26, 2022
Publicis Sapient's 'All In' On The Metaverse, Finds VR Adoption Not-So-Hot
Q: When Is A Camera Marketer Not In The Photo Biz? A: When It's A Music Player
MediaRadar Discloses New Strategic Investors, Omits Details
Telmar Parent LiiV Taps Capital One's Covalucci As Chief Product/Tech Officer
New For Fall: On ABC, New FBI 'Rookie' Is A Pain In The Sass
Ruling Against Ad-Tech Company Spurs New Lawsuits Over Tracking
Don't Even Think About It
Funko, Warner Brothers, And Walmart Team Up for New DC Comics NFT
Gamers Urge Court To Turn Away Google, Facebook And Apple
Walmart's Spark Leads Metaverse Experience
Political Ads Score Higher 'Viewability,' 'Attention': TVision
Rihanna To Headline Super Bowl Halftime Show
Move Fast And Fix Things
Younger Muslims In Southeast Asia Drive Demand For Halal Marketing
Meta Violated Voxer Patents, Ordered To Pay $175 Million
2 Steps To Change The World
Oprah And Apple End Multiyear Content Deal
Google: Russia Works With Cyberattack Hackers Tied To Ukraine War
MediaDailyNews - Friday, Sept. 23, 2022
GroupM's Gerber: ACR Providers Are Being Glassholes, Need To Pool Their Data
Apple Music Bumps Pepsi As Super Bowl Halftime Show Sponsor
Roku Media Hires Fox Entertainment CEO Collier As President
TikTok Updates Its Policies To Further Restrict Political Ads, Donations
Network Reality: Prime Time Unscripted Shows Are Adding Up
Volkswagen, Amazon Partner For Alexa Test-Drive
Senators Advance Bill Requiring Google And Facebook To Subsidize News
Agency Vet Schulman Brings Creative Chops To Salesforce Advisory
New Era Of TV 'Tune-In' Promotion Emerging
Roblox's Advertising Test: Glimpse Into Marketing Potential Of Metaverse
Google Issue Affecting Ad Approval, Ad Serving
A Lose-Lose Proposition For Apple TV? Not So Fast!
FTC Orders Amazon's Jeff Bezos And Andy Jassy To Testify About Automatic Renewals
'Parade' Magazine Will Close Print Edition In November
Another Big TV/Media Merger -- Even Bigger Than Warner Bros. Discovery? Why Not?
Meta Campaign Boosts Mental Health Perceptions
Teads Platform Adds CTV
Lee Enterprises Cuts Several Comic Strips
CNN Taps Tapper In Primetime Overhaul
MediaDailyNews - Thursday, Sept. 22, 2022
IPG NewsGuard Exclusive Ending, Others Can Use TV News Ratings Beginning In January
Dentsu Strikes Advanced Local TV 'Currency' Deal With Comscore
FCC Proposes $3.4M In Fines For Sinclair, Others For Alleged Kids' TV Ad Limits Violations
'Simpsons' Season Premiere Takes On Cancel Culture, Social Media
Will Blockchain Loyalty Programs Unlock Web3's Mass Appeal? Q&A With Moonwalk's Greg Consiglio
Local TV Stations' OTT Advertising Forecast To Rise 57%, OTA Still Leads
Major Sports Leagues Eyeing Possible Financial Buyout Of Sinclair's RSNs: Report
CherryRoad Media Burned In Alleged Embezzlement At Former Gannett Paper
LinkedIn Urges Court To Reject Bid To Reinstate Lawsuit Over Metrics Errors
Omnicom Launches Commerce/eRetail Practice Transact
S4 Reports Strong First Half Organic Growth, Net Loss Widens
Focus On These Media Levers, Or You May Waste Millions
Meta 'Nudging' Staff Out As Part Of Planned 10% Overall Cost Cut: Report
Walmart Connect Steps Closer Into The Media Selling World, Including TV
FASTs Now Drive 29% Of Video Ad Views, Programmatic Share At 27%, Ad Targeting Up 68%
Never Forget That Experience Is An Asset -- Or, Age Ain't Nothing But A Number
Could Netflix Take Ad Business From Facebook?
MediaDailyNews - Wednesday, Sept. 21, 2022
Carbon Emerges As Key Ad Performance Indicator: Clients/Agencies Split On Cost
MRC Releases Final 'Outcomes' Measurement Standards
Stagwell Launches 'Risk And Reputation Unit,' Led Personally By CEO Penn
Comcast Plummets In August On Year-Ago Olympic Comps
YouTube Adds Revenue Sharing To Shorts Videos
Elon Musk Reveals The Secrets Of SpaceX On 'Jay Leno's Garage'
Social Fitness On The Move With App 'Any Distance'
Amazon Prime 'TNF' Premiere Draws Record Sign-Ups, Prime-Time Viewing
FDA Warns Against Nyquil Chicken, Other Dangerous Social Media Challenges
AM/FM Radio Streaming On Smart Speakers Hits Plateau
Twitter Battles With Users Over Ad-Targeting Snafu
Study Anticipates Digital-First Americans' Shopping Habits During Recession
Risk, Reward And The Rebound Market
Rinck Advertising Promotes Ardia To Associate Director, Media
Is Linear TV Dying? Perhaps Not Yet - Look At Retrans Revenue
'Mad' Celebrates Its 70th Anniversary With New Issue
MediaDailyNews - Tuesday, Sept. 20, 2022
GroupM Benchmarks 'Retail Media' At 11% Of Total Ad Spend, Growing Fast
Q: When Is A Medium Not A Medium? A: When It's A Line Item
Walmart Connect Opens Door To Ad, Video Partnerships With TikTok, Snap, Roku, Others
ARF Study Finds Americans Less Anxious About Their Digital Privacy
NBCU, Samsung Galaxy Launch Co-Branded 'Tonight' Show Video-Game Experience
Meta Introduces New Facebook Reels API
How In-Game Advertising Will Become An Important Channel: Q&A With Viant's Jon Schulz
Brands Are More Likely To Reach Holiday Shoppers On Connected Devices
Horizon Media's 305 Worldwide Bolsters Leadership Team
IPG Adds Sustainability Role To Its C-Suite, Taps Company Vet Gould To Fill It
NBCU Starts Marketing, Advertising Program For Small Businesses
Ghostery's Automated Never-Consent Cookie Experience
FTC Urged To Investigate Fog Data Science Over Location Privacy
Ad Council Unveils New Phase Of Its Teen Adoption Campaign
Mixed Bag For Meta So Far
Hulu Extends Its Comedy Hit Streak With New 'Reboot'
NBA.com Sued For Allegedly Sharing Video Viewing Data With Facebook
Esther Dyson, Roger McNamee, And Media Metabolism
Consumers Avoid Anxiety-Provoking News, Study Finds
PubMatic Enhances OpenWrap, Programmatic Auction Tool For Publishers
MediaDailyNews - Monday, Sept. 19, 2022
Ad Market Declines For Third Consecutive Month In August
Billions More Reasons Why GroupM Remains Bullish On Advertising
New (Old) For Fall: NBC Takes 'Quantum Leap' Into The Past
TV Alcohol Ad Impressions: Beer Brands Decline While Alternatives Gain Share
TikTok's New Feature Is A Copycat Of BeReal
Meta Sued For Allegedly Tracking Smartphone Users Via In-App Browser
Parler Raises $16M, Acquires Cloud Company For 'Uncancellable' Free Speech Ecosystem
Texas Social Media Law Reinstated By Appeals Court
Twitter Bot Traffic Jumps Depending On How It's Analyzed
Sony's 'Woman King' Crowns Mid-Sept. Movie Weekend, $19M Box Office
Search Thriving: Least Likely To Be Cut From Ad Budgets
Think Tank Urges FTC To Abandon Privacy Rulemaking
MediaDailyNews - Friday, Sept. 16, 2022
Congressional Report Cites UM, Others For 'Greenwashing' Fossil Fuel
Expert Reveals How Fossil Fuel Marketers 'Over-Index' Their Green Reputations
Let's Get Them Today, Then
Omnicom's Hearts & Science Elevates Stanger To US CEO, Ups Basile To COO
Mindshare, GroupM Top New Biz Charts For The First Half Of 2022
In $3B Giveaway, Patagonia Redefines Brand Purpose
'Dark Patterns' Trick Consumers Into Sharing Data, Making Purchases, FTC Report Says
Funeral For Queen Elizabeth Will Be Huge, Global TV Event
Why Don't Advertisers Take A Stand?
NFL's First Week TV Ads Up 8% To $250.4M, Online Search Recovers: EDO
Agencies Say Obtaining New Business Is Harder In 2022
Walled Gardens Versus The Open Internet
Streaming Consumers On Pause? Hello, Ad-Supported Options
FTC Wants Platforms To Crack Down On Fake Reviews
Mediavine Hires Peguero To Expand Influencer-Partnership Sales
VidMob Adds de Nardis, Held To Its Board
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