MAD Agency Daily Editions for March 2016
MAD Agency Daily - Thursday, March 31, 2016
Ad Agency Develops Chrome Extension To Help Eradicate Hate Speech Online
Susan Cantor Named CEO Red Peak Branding
JWT Fires Back, Says Johnson Distorted Martinez's Comments At Agency Retreat
Dentsu Aegis To Acquire Darwin, One Of China's First Digital Agencies
'See Joan Run' For Political Office
Y&L Lands The Hillman Group Ad Account
Think Macro, Act Micro: Study Reveals Sweet Spot Of Influencer Marketing
Millennials Are NOT The Enemy
NEW! Blackjet's Employee Perk: Free Pot
REVOLVING DOOR: BBH New York Tapped Shannon McGlothin As Executive Creative Director
BIZ DEV: Johannes Leonardo Named AOR For New York City FC
MAD Agency Daily - Wednesday, March 30, 2016
JWT Study Finds Most People Believe Ads Featuring Transgender People Are A Very Good Thing
Publicis' Levy Clarifies 4As Remarks, Calls WPP's Sorrell Hypocrite
The Case For Strong External Marketing Partnerships
No Joke, McCann Japan Hires First Artificial Intelligence Creative Director, Starting April 1
Transparency An 'Opt-In' Choice, Say The Agencies
Dream Factory: VSA Partners Brands A City That Will Be Completed In 2036
GroupM's Essence Opens 3 New Offices
HYFN Hyping New Pro Rugby League
Rokkan Expands To Singapore
NEW! Kashi Makes Music With Ingredients Found In New Cereal Flavor
REVOLVING DOOR: Organic Hires One, Promotes One
BIZ DEV: AKQA To Handle Global Brand Work For Caterpillar
MAD Agency Daily - Tuesday, March 29, 2016
Step Aside Snapchat, Giant Spoon Says Amazon Echo Is Where It's At
Walton Isaacson Tackles Trump In Racial Stereotype Effort
Google To Redesign AdWords: Will Focus On Business, Simplicity, Data
WPP's Sudler & Hennessey Acquires Healthcare Marketer Viscira
Pandora Gives McAndrews The Thumbs Down, Names Founder Westergren CEO
ASO Showcases Georgia Aquarium's New Spokespenguins
Fairy Dust
NEW! It's Never Too Early For A Leinenkugel's Summer Shandy
REVOLVING DOOR: Doug Schiff Joins DigitasLBi As Executive Creative Director Of Boston, Detroit Offices
BIZ DEV: Greatest Common Factory Adds Three Clients To Roster
MAD Agency Daily - Monday, March 28, 2016
Today In Ridiculous Buzzword Bingo: Jon Bond Launches 'Media Engineering Firm'
Judge In KSL Bankruptcy Case Slaps Its Former Law Firm With Big Fine
The Eyes Have It
How Mobile Is Transforming The Marketing World
Why Everyone In Ad Tech Hates Their CRO
Toyota Takes Its OOH Advertising To New Heights
What To Do About Ad Blocking?
U.S. Ad Market Forecast 2016: A Good Year, But Some Slowdowns For TV, Radio
NEW! Kraft Mac & Cheese Launches Massive Blind Taste Test
REVOLVING DOOR: Cynthia Glasbrenner Joins Trilia Media As SVP, Group Media Director
BIZ DEV: Planit Adds Sheetz To Client Roster
MAD Agency Daily - Friday, March 25, 2016
SapientNitro Celebrates Easter With VR Egg Hunt
comScore Redefines 'Households' As 'Devices,' Says There Are 10-12 Per
WTF? Millennials Still Use Print Media? Yes, It's True!
The IAB Wants To Help You Calculate Your Programmatic Costs
Jesse Cahill Named NA Head Of Media At GroupM's Essence
Deconstructing 'Pitchapalooza'
FCB Health Campaign Highlights The Global TB Crisis
'Do You Renounce Satan?' -- And Other Things Not Said At The 4A's Conference
NEW! Colorado Lottery Creates Throwback Ad For ATARI Scratch-Offs
REVOLVING DOOR: Wing Names Jose 'Pepe' Aguilar As CCO
BIZ DEV: Videoconferencing Tely Names nFusion AOR
MAD Agency Daily - Thursday, March 24, 2016
Quantcast And 4A's to Pile More People on the Programmatic Bandwagon With Training Course
Sorrell: Too Early To Condemn JWT Ex-CEO Martinez
Tobaccowala: Why Is The Industry So Insecure?
Everson To Agencies: Flatten Yourselves
Advertising's Four Plagues: Viewability, Fraud, Transparency, Ad Blocking
Spence Kramer Tapped By JWT To Run Its Atlanta Operation
Your Management Style Will Determine Your Success As Marketer
NEW! KFC Tugs At Heartstrings In 'New Kid'
REVOLVING DOOR: Kevin Jones Promoted To CCO At CP+B LA
BIZ DEV: VentureFuel Partners With Linkstorm
MAD Agency Daily - Wednesday, March 23, 2016
Study Reveals The Obvious: People Leave Agency Jobs Because Of Low Pay, Bad Work/Life Balance, Lack Of Strategic Vision
New Approach At Publicis Groupe: 'Sapient Inside'
A Case For Bringing Marketing In-House
Horizon Launches New Creative Audio Unit
Advertisers Need To Move Beyond Static Data To Reach Boomers
DDB 'Flexes' To A New Model
How Vandalism Will Save Advertising
Marketing To Latinos: Perception Versus Reality
Making Content Is Just Part Of The Creative Skillset In Adland
Bohan Conjures Up 'Eagle Steve' For U.S. Pest Protection
NEW! Tourists Tell The Story In Missouri Tourism's 'It's Your Show'
REVOLVING DOOR: David Weinstock Joins Decoded Advertising As CCO
BIZ DEV: Goodby Silverstein & Partners Named Global AOR For StubHub
MAD Agency Daily - Tuesday, March 22, 2016
Outdoor Advertising Association Pens Screed Decrying Value of Digital
Judge Tosses Trademark Claims In 'Dirty Dancing' Ad Case
Oregonians Think You Might Like Their New Tourism Campaign
A&G Helps Yuengling 'Earn' Respect
Jack In The Box Offers Annoying Company For Lone Diners
Why Judge Should Have Dismissed Hulk Hogan's Lawsuit Against Gawker
The Next Revolution Will Not Be Televised, But Instant-Messaged
Would Ad Tech Be Better Without The Vendors?
ARF Re!Think 2016 Pushes Measurement Envelope
NEW! Athletes Do Nothing In Latest Gatorade Campaign
REVOLVING DOOR: Camp + King Hires Two
BIZ DEV: Factory Design Labs Named Creative Agency For HEAD Racquet Sports
MAD Agency Daily - Monday, March 21, 2016
CEO of Lingerie Brand Demands Calvin Klein Remove Sexist Billboard Featuring Klara Kristin And Fetty Wap
Zenith Downgrades Its Global Ad Spend Forecast
Kantar Helps Sibling GroupM Shops Boost Their Planning Acumen With New 'Live Panel'
JWT, Johnson Battle Over 'Smoking Gun' DVD
Chocolate Milk Campaign Goes For Authenticity (But No Milk Moustaches)
The Barbarian Group Helps IBM Customers 'See' Big Data
Razorfish Toronto Names Marco Bailetti VP Data Science
What's Programmatic TV's Acceptance Level In Agencies?
It's Time To Connect TV & Social Advertising At The Hip
NEW! OXO Launches Small Electronics Product Line, Tests It On Humans
REVOLVING DOOR: Xav Rees Named CEO Of Havas London
BIZ DEV: MMGY Global Scores Work For Los Cabos Tourism Board
MAD Agency Daily - Friday, March 18, 2016
Hey Ad Agencies, Did You Know You Are Stealing Up to 80% of Mobile Users' Bandwidth?
Martinez Out At JWT
Agency Forces Employees To Work Just 40 Hours Per Week
Oxo Kicks Off Biggest Ad Blitz In 20 Years
Trisha Pierce Promoted To President At DC Agency SmithGifford
Almighty Spins Off Media Experience Practice, Focuses On Brand-Owned Ad Tech Solutions
Peet's "Coffee First, Everything Else Second" Campaign
Averting The Apocalypse: JWT's 'Rape Guy' Resigns
Female Empowerment In Adland: Everybody Must Be Part Of The Solution
NEW! Hershey's TAKE5 Lets SXSW Attendees Trade Swag For Things They'll Use
REVOLVING DOOR: Gyro UK Names Fran Caplan As Marketing Director
BIZ DEV: Solve Wins Radisson
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