The Internet is good and direct marketing is effective, but for consumer products giant Procter & Gamble Co. television is still king.

Growing doubt about the economy has dimmed the mood of consumer marketers as they gather for the first meeting of their trade association in two years.

Suffering the first prime-time casualties of the fledgling fall television season, struggling ABC has canceled two new shows: time travel drama "That Was Then" and quirky interactive mystery "Push, Nevada."

Yahoo posted better-than-expected sales and profits Wednesday as it gained market share in both advertising and job listings from its rivals

TV viewers who wanted President Bush's speech on Iraq Monday night turned to cable, giving cable news outlets a healthy ratings boost.

There's no question that Unicast' attempts at standardizing rich media formats could ease a number of the online ad community's grievances. However, some in the industry are troubled by what they see as Unicast's attempts to equate the standardization of the media buying procedure with creative format standards.

Consumers are increasingly applying the stigma of spam to marketing messages of all stripes, causing headaches for legitimate advertisers on the Web and beyond.

House Republican leader Dick Armey retaliated against media company Belo for coverage he saw as unfavorable of his son's congressional race by Belo's flagship paper The Dallas Morning News, the daily newspaper charged on Monday.

Upside magazine, one of the first business magazines to chronicle Silicon Valley's technology and finance boom, has closed, marking another casualty of the dismal advertising market and the technology meltdown, its owner said on Tuesday.

Overview of the Advertainment Revolution