• Bizarro Web Revisited (ClickZ)
    What if Webvertising came without there ever being mention of a click-through? Imagine a sky full of stars. Now imagine each of those stars going out, one by one, until you are surrounded by darkness.
  • Economy Down, Inflation Up: Is This Stagflation? (TheStandard.com)
    Forget about the word 'recession.' The new taboo term triggers memories of discos and long gas lines.
  • Study: Unlike Users, Ads Slow to Move from PC to Devices (IAR)
    Despite strong industry and media interest in post-PC platforms, new research suggests that advertising on emerging media will be sluggish in taking off.
  • Searching for an Email Provider (Digitrends.net)
    Tips and information for finding an email provider for newsletters or viral marketing campaigns.
  • Online Ad Report Card: Builds Brands, Could Do Better (ChannelSeven.com)
    Time after time over the last year we have read reviews that conclude that online advertising cannot build brands. Now, how do they know and where is their evidence for this assertion?
  • Searching for an Email Provider (Digitrends.net)
    Tips and information for finding an email provider for enewsletters or viral marketing campaigns.
  • Bright Spots in Glum Web Ad World (MSNBC)
    Email and new creative formats could be a fix for skittish online ad market.
  • Why TV Lost the War (ClickZ)
    People used to think TV and the Web would converge into interactive media. Here's why it never happened. And it all has to do with the way television executives insist on packaging their content.
  • The Banner Ad Is Dead (ZDNet)
    (OK, not really.) But the bill's finally come due for the reckless Web ad spending of the '90s. Here's what really works-and what doesn't.
  • Where are the Riches in Rich Media? (Digitrends.net)
    Rich-media e-mail might appear to be an assured home run, but it doesn't come without substantial cost.
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