• DoubleClick Says It Helps 'Work Smarter, Not Harder'
    DoubleClick Inc. debuts its "Work Smarter, Not Harder" contest with more than 50 top clients including ad agencies, marketers and online publishers. The effort publicizes enhancements made this year to DoubleClick's ad management products. Recent improvements were upgrades to its reporting systems, streaming video for DART Motif and a new inventory manager feature for Web publishers.
  • One Internet, Many Copyright Laws
    Project Gutenberg, the volunteer effort to put the world's literature online, may be the latest victim in the Internet battle over copyright. Earlier this year, the Australian affiliate of Project Gutenberg posted the 1936 novel "Gone With the Wind" on its Web site for downloading at no charge. Last week, after an e-mail message was sent to the site by the law firm representing the estate of the book's author, Margaret Mitchell, the hyperlink to the text turned into a "Page Not Found'' dead end.
  • Microsoft Ends Decade of U.S. Antitrust Litigation
    Microsoft Corp. said on Monday it had agreed to settle antitrust lawsuits with Novell Inc. and an industry trade group, marking the end of a decade-long antitrust battle.
  • aQuantive Beats Wall Street, But Issues Weak Q4 Forecast
    Digital marketing services provider aQuantive, Inc. yesterday reported third-quarter revenue of $46.7 million--up from $15.5 million last year--and net income of $3.5 million, or five cents a share, excluding a tax valuation gain. The net income report beat Wall Street estimates by a penny a share.
  • Movie Industry Preparing Suits on File Sharing
    Hoping to head off the kind of rampant online piracy that has plagued the record industry, Hollywood's major movie studios said yesterday that they would begin filing lawsuits this month against people who make copyrighted films available for downloading over the Internet.
  • Napster Offers Music Downloads to Cell Phones
    Napster is invading a cell phone near you with Napster To Go, their portable music subscription service which is available for users of the new AT&T Wireless based Audiovox SMT5600 Smartphone.
  • Was Microsoft's e-mail Message Spam?
    For a year, Microsoft Corp. has extolled the virtues of the Can-Spam Act, which Congress passed in late 2003 to crack down on purveyors of unwanted bulk e-mail. The company, with other Internet and marketing firms, helped craft the act and has sued several spammers under its provisions.
  • Topix, Citysearch Team for Local Content
    In a partnership of two local service providers, Citysearch will feature local news headlines from Topix.net on forty of its local guides, and Topix.net will in turn feature advertising from Citysearch's ad network throughout its local news pages.
  • Too Much Buzz on the Blogs
    Plenty of them blew it by racing with faulty exit-poll data showing a big Bush loss. Still, they're here to stay, and that's good.
  • AOL Ad Sales Aided by Google, Advertising.com
    Time Warner's online advertising sales had a healthy third quarter, the company said yesterday, thanks to its paid search partnership with Google and its purchase of Advertising.com, and it expects Internet advertising will grow in importance to AOL.
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