Internet Retailer, March 24, 2004
Focusing on the growing online presence of Hispanic consumers, AOL, MSN, Yahoo, Univision.com and other members of the Interactive Advertising Bureau's Hispanic Committee are launching a marketing campaign designed to convince online marketers that the Internet is an important means to reach a growing Hispanic market.
Corante, March 24, 2005
From SC Magazine: "Fans of hit Broadway musical Spamalot could end up getting lots of spam after a security glitch exposed names and email addresses of 31,000 visitors to the show's website." We're told that the glitch has since been fixed by New York web designer Mark Stevenson, who helped to build the site.
Reuters, March 24, 2005
The new CD single "Baby" from rapper Fabolous allows UK consumers to choose which part of the song they want to use as a mobile phone ringtone, a feature that Warner Music said on Thursday was a first for the industry.
ClickZ, March 24, 2005
Interactive agency AKQA has won online advertising and Web development duties for Coca-Cola Zero, the new male-focused zero-calorie beverage Coca-Cola will launch in June. Coca-Cola's choice came after a simultaneous online/offline review, which consisted of two rounds of competition. On the offline side, Crispin Porter + Bogusky won print and television duties. The company didn't reveal which other agencies were in contention, but those involved said Coca-Cola cast a wide net as it looked at various possibilities. Spending for the account wasn't disclosed, but an AKQA exec characterized it as "sizeable".
Reuters, March 23, 2005
The booming market for phone calls using Internet technology has created a bonanza for telecom gear makers such as Cisco Systems Inc., but aggressive pricing could squeeze profits. Price competition for so-called corporate VOIP products, particularly among the three big North American players -- Cisco, Avaya Inc. and Nortel Networks -- may be intensifying, prompted by lackluster information technology spending and moves to capitalize on a replacement cycle for phone systems, analysts said.
Wired, March 24, 2005
Much of the news and blog coverage surrounding the Apple Computer lawsuit has centered on the rights of bloggers versus those of professional journalists. While this is certainly an issue worth exploring, and something the courts will no doubt face in the coming years, this is not what the Apple suit is about.
Cnet, March 24, 2005
Yahoo has added the ability to search specifically for content with unconventional copyright arrangements. The search giant launched a beta, or test version, of the new function Thursday, giving Web surfers the ability to scour content hosted by Creative Commons, a nonprofit group aimed at carving out new ways to share creative works.
New York Daily News, March 24, 2005
Z100, KTU, and Power 105 are getting ready to hunt down listeners and ad bucks - on the Internet. With the radio biz in the dumps, radio titan Clear Channel, which owns all three New York stations, is looking for fans elsewhere. And it's hoping to grab them online starting with Stripped, it's first original online concert series, sources told the Daily News.
Reuters, March 23, 2005
Yahoo Inc. said on Wednesday it will soon begin giving users of its free Web e-mail service 1 gigabyte of storage, four times more than it now offers, amid intense competition.
ClickZ, March 23, 2005
Search for terms like "Coremetrics," "WebSideStory," "DoubleClick," "ValueClick" or "Atlas DMT" on Google, and some of the most prominent paid results seem to cast aspersions on these well-known interactive marketing brand names. You'll see ad text like "Coremetrics Removal Tool," "Kill AtlasDMT.com Now" and "Websidestory Removal." These ads -- promoting anti-spyware tools like NoAdware, XoftSpy, and PC Orion -- urge users to buy and download software that remove these companies' cookies from their computers.