The Wall Street Journal
Over the past couple of years, Demand Media founder and CEO Richard Rosenblatt has repeatedly told members of the press that the company was profitable. After digging through the company's IPO filing, however,
The Wall Street Journal reveals that Demand was "deep in the red," last year. "In fact, Demand Media ... has never been profitable since its inception, according to the filing." In 2009, its loss was $22 million, wider than a $14.2 million loss a year earlier, reports The Journal's Digits blog. In the first six months of this year, meanwhile, the loss was $6.1 million, and …