Looks like we’ve almost reached the end of the Internet. At least as far as access growth is concerned. A report released earlier today found that a total of 553 million people worldwide now have Internet access from home, marking a relatively flat 4% growth rate as compared to the previous quarter.

Some of our readers were having problems linking to our Forecast 2003 site this morning. Just in case, here's the link: http://www.mediapost.com/forecast

Before I get to the newsiest item of the day, an invitation: take out your Palm Pilots and write down the date: Forecast 2003, September 26, The Yale Club, NYC. Space is very limited (and filling fast), so sign up soon! Once you sign up, I'll tell you about what kids - and their wallets - are doing online.

According to the latest data release from the OPA, fourteen top quality online content sites reported that Q2 ad sales were up by a whopping 34.2% compared to the same quarter last year.

With much fanfare, Terra Lycos yesterday announced the launch of Lycos InSite AdBuyer - an extension of the Lycos InSite suite of search marketing services featuring paid inclusion and hosted site search.

This one is for everyone doing business overseas. Despite what’s going on in the U.S. online ad market, the invasion of the giant banner has not hit Europe yet, and advertisers are still most comfortable working with the 468x60 canvas.

It could be that people are thinking, “The summer is almost over and I’ve missed it,” or it could be that Spirit Airlines offered free tickets for flights on 9/11/02 (which were snatched up in about 8 minutes), but at-work traffic to the airline category jumped 15% during the week ending August 4.

Two interesting things to report today. First, 24/7 Real Media seems to have stolen another one of DoubleClick’s clients. Second, TiVo said that a recent video Showcase promoting the blockbuster comedy "Austin Powers In Goldmember" received the highest viewership yet of any advertainment offering yet.

On a news-heavy day when AOL finds a new leader and Onmicom reports increased net income, it’s tough to find anything other than those two events to spark water cooler discussion. But not impossible. I came across a press release that might just put a smile on some faces.

Nielsen//NetRatings’ AdRelevance has found that automotive manufacturers have raced to the top in adopting online rich media advertising technologies. According to the latest data, rich media comprised 37.4% of all auto online ad impressions in Q2 2002, nearly 10 times more than the industry average of 3.9%.